018: Brian Wong: CEO of Kiip

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brian wong ceo of kiipGuest

Brian Wong (@Brian_Wong) topped Forbes list of 30 Under 30 in Advertising in 2014. He was recently featured on the cover of Entrepreneur magazine. At 23, he’s the co-founder and CEO of Kiip (@kiip) and is backed by Hummer Winblad, Relay Ventures, True Ventures, Verizon Ventures, Digital Garage, IPG and others, having raised $15.4 million in funding.

Company

Kiip is a innovative advertising company that helps brands reward their target audience during everyday achievement moments in apps and games. Partners include VistaPrint, Lyft, hulu, hotels.com, and more.  venturing into wearables. This wise approach to mobile marketing creates meaningful engagements driven by positive emotion between users, developers, and advertisers.

Quotes

“His thumb is on the pulse. It will take 2 years for regular people to see as normal what Brian and his team at Kiip are building today.” – Dominick Sirianni

“If you’re not getting rejected enough everyday, you’re not trying hard enough.” – Brian Wong

Story

1st listen to Episode 13 to hear our first interview with Brian (link coming soon!).

Brian shares his beginnings from teaching himself Photoshop as an entry to design to a short stint at Digg. Being laid off from Digg was a catalyst to starting his own company and being solely responsible for his own success. Brian describes how his company Kiip uses advertisements to surprise and delight people serendipitously during moments of happiness. A few examples include: getting to the next level in a game and winning a Starbucks drink credit; bookmarking a salad recipe and receiving a coupon from Kraft. Listen to the full interview for great insights from a cutting edge entrepreneur.

Show Links & Social

Brian Wong: [social_link type=”linkedin” url=”http://www.linkedin.com/in/wongbrian/en” target=”on” ][/social_link][social_link type=”twitter” url=”https://twitter.com/brian_wong” target=”on” ][/social_link]

Kiip: [social_link type=”linkedin” url=”https://www.linkedin.com/company/kiip” target=”on” ][/social_link][social_link type=”wordpress” url=”http://www.kiip.me” target=”on” ][/social_link][social_link type=”twitter” url=”https://twitter.com/kiip” target=”on” ][/social_link] [social_link type=”facebook” url=”https://www.facebook.com/Kiip” target=”on” ][/social_link]

IMA Network: [social_link type=”linkedin” url=”https://www.linkedin.com/company/internetmarketingassociation” target=”on” ][/social_link][social_link type=”wordpress” url=”http://www.imanetwork.org” target=”on” ][/social_link] [social_link type=”twitter” url=”https://twitter.com/IMA_Network” target=”on” ][/social_link]

Dominick Sirianni: [social_link type=”linkedin” url=”http://www.linkedin.com/in/domsir/en” target=”on” ][/social_link][social_link type=”twitter” url=”http://twitter.com/domsir411″ target=”on” ][/social_link] Email

Interviews Mentioned:  013: Brian Wong  (link coming soon)

All podcasts:  iTunes   Stitcher[:de]

 

 

Guest

Brian Wong (@Brian_Wong) CEO of Kiip (@kiip) is….

(@FrankLuntz) CEO of Luntz Global is also a contributor for both Fox News and CBS. An expert in communication strategy, TIME Magazine wrote, “If words are a weapon, Frank Luntz is a Samurai.” In this podcast (click above to listen), Frank shares his candid perspective on social media and communication in digital marketing and politics.

Company

Luntz Global has advised corporations and organizations in virtually every major industry from Citigroup to Coca Cola to FedEx to the U.S. Navy. Using focus groups to tap into the pulse of the public, even President Barack Obama confirms Frank Luntz’s authority when he said, “When Frank Luntz invites you to talk to his focus group, you talk to his focus group.”

Quote

“If social media teaches us anything it’s that [if you] can keep their head, you’ll be a success….Figure out what needs to be done and play your game, not theirs.”

Story

Frank Luntz has been called “the maestro of messaging.” He shares the good, the bad, and the ugly of social media citing specific examples from his illustrious career.

Too often people make large mistakes by looking at the world through their own perspective and not considering other viewpoints. Frank demonstrates how using words and stories via different mediums can have amazing impacts but only if you do your homework. And be forewarned, what you say and write will often times be twisted and used against you, so choose your words wisely.

Frank also answers the question of “What have the Republicans learned about the two effective national campaigns of Obama?” Frank shares his candid opinion plus his advice on how to make up lost ground using digital marketing.

Show Links & Social

Luntz Global

Luntz Global Focus Groups

Frank Luntz   [social_link type=”twitter” url=”https://twitter.com/FrankLuntz” target=”on” ][/social_link] Luntz Global [social_link type=”twitter” url=”https://twitter.com/LuntzGlobal” target=”on” ][/social_link]

Dominick Sirianni [social_link type=”twitter” url=”https://twitter.com/domsir411″ target=”on” ][/social_link] IMA Network   [social_link type=”twitter” url=”https://twitter.com/IMA_Network” target=”on” ][/social_link]

Dominick Sirianni Email

 

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Guest

Brian Wong (@Brian_Wong) CEO of Kiip (@kiip) is….

(@FrankLuntz) CEO of Luntz Global is also a contributor for both Fox News and CBS. An expert in communication strategy, TIME Magazine wrote, “If words are a weapon, Frank Luntz is a Samurai.” In this podcast (click above to listen), Frank shares his candid perspective on social media and communication in digital marketing and politics.

Company

Luntz Global has advised corporations and organizations in virtually every major industry from Citigroup to Coca Cola to FedEx to the U.S. Navy. Using focus groups to tap into the pulse of the public, even President Barack Obama confirms Frank Luntz’s authority when he said, “When Frank Luntz invites you to talk to his focus group, you talk to his focus group.”

Quote

“If social media teaches us anything it’s that [if you] can keep their head, you’ll be a success….Figure out what needs to be done and play your game, not theirs.”

Story

Frank Luntz has been called “the maestro of messaging.” He shares the good, the bad, and the ugly of social media citing specific examples from his illustrious career.

Too often people make large mistakes by looking at the world through their own perspective and not considering other viewpoints. Frank demonstrates how using words and stories via different mediums can have amazing impacts but only if you do your homework. And be forewarned, what you say and write will often times be twisted and used against you, so choose your words wisely.

Frank also answers the question of “What have the Republicans learned about the two effective national campaigns of Obama?” Frank shares his candid opinion plus his advice on how to make up lost ground using digital marketing.

Show Links & Social

Luntz Global

Luntz Global Focus Groups

Frank Luntz   [social_link type=”twitter” url=”https://twitter.com/FrankLuntz” target=”on” ][/social_link] Luntz Global [social_link type=”twitter” url=”https://twitter.com/LuntzGlobal” target=”on” ][/social_link]

Dominick Sirianni [social_link type=”twitter” url=”https://twitter.com/domsir411″ target=”on” ][/social_link] IMA Network   [social_link type=”twitter” url=”https://twitter.com/IMA_Network” target=”on” ][/social_link]

Dominick Sirianni Email

 

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Guest

Brian Wong (@Brian_Wong) CEO of Kiip (@kiip) is….

(@FrankLuntz) CEO of Luntz Global is also a contributor for both Fox News and CBS. An expert in communication strategy, TIME Magazine wrote, “If words are a weapon, Frank Luntz is a Samurai.” In this podcast (click above to listen), Frank shares his candid perspective on social media and communication in digital marketing and politics.

Company

Luntz Global has advised corporations and organizations in virtually every major industry from Citigroup to Coca Cola to FedEx to the U.S. Navy. Using focus groups to tap into the pulse of the public, even President Barack Obama confirms Frank Luntz’s authority when he said, “When Frank Luntz invites you to talk to his focus group, you talk to his focus group.”

Quote

“If social media teaches us anything it’s that [if you] can keep their head, you’ll be a success….Figure out what needs to be done and play your game, not theirs.”

Story

Frank Luntz has been called “the maestro of messaging.” He shares the good, the bad, and the ugly of social media citing specific examples from his illustrious career.

Too often people make large mistakes by looking at the world through their own perspective and not considering other viewpoints. Frank demonstrates how using words and stories via different mediums can have amazing impacts but only if you do your homework. And be forewarned, what you say and write will often times be twisted and used against you, so choose your words wisely.

Frank also answers the question of “What have the Republicans learned about the two effective national campaigns of Obama?” Frank shares his candid opinion plus his advice on how to make up lost ground using digital marketing.

Show Links & Social

Luntz Global

Luntz Global Focus Groups

Frank Luntz   [social_link type=”twitter” url=”https://twitter.com/FrankLuntz” target=”on” ][/social_link] Luntz Global [social_link type=”twitter” url=”https://twitter.com/LuntzGlobal” target=”on” ][/social_link]

Dominick Sirianni [social_link type=”twitter” url=”https://twitter.com/domsir411″ target=”on” ][/social_link] IMA Network   [social_link type=”twitter” url=”https://twitter.com/IMA_Network” target=”on” ][/social_link]

Dominick Sirianni Email

 

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Guest

Brian Wong (@Brian_Wong) CEO of Kiip (@kiip) is….

(@FrankLuntz) CEO of Luntz Global is also a contributor for both Fox News and CBS. An expert in communication strategy, TIME Magazine wrote, “If words are a weapon, Frank Luntz is a Samurai.” In this podcast (click above to listen), Frank shares his candid perspective on social media and communication in digital marketing and politics.

Company

Luntz Global has advised corporations and organizations in virtually every major industry from Citigroup to Coca Cola to FedEx to the U.S. Navy. Using focus groups to tap into the pulse of the public, even President Barack Obama confirms Frank Luntz’s authority when he said, “When Frank Luntz invites you to talk to his focus group, you talk to his focus group.”

Quote

“If social media teaches us anything it’s that [if you] can keep their head, you’ll be a success….Figure out what needs to be done and play your game, not theirs.”

Story

Frank Luntz has been called “the maestro of messaging.” He shares the good, the bad, and the ugly of social media citing specific examples from his illustrious career.

Too often people make large mistakes by looking at the world through their own perspective and not considering other viewpoints. Frank demonstrates how using words and stories via different mediums can have amazing impacts but only if you do your homework. And be forewarned, what you say and write will often times be twisted and used against you, so choose your words wisely.

Frank also answers the question of “What have the Republicans learned about the two effective national campaigns of Obama?” Frank shares his candid opinion plus his advice on how to make up lost ground using digital marketing.

Show Links & Social

Luntz Global

Luntz Global Focus Groups

Frank Luntz   [social_link type=”twitter” url=”https://twitter.com/FrankLuntz” target=”on” ][/social_link] Luntz Global [social_link type=”twitter” url=”https://twitter.com/LuntzGlobal” target=”on” ][/social_link]

Dominick Sirianni [social_link type=”twitter” url=”https://twitter.com/domsir411″ target=”on” ][/social_link] IMA Network   [social_link type=”twitter” url=”https://twitter.com/IMA_Network” target=”on” ][/social_link]

Dominick Sirianni Email

 

[:zh]

 

 

Guest

Brian Wong (@Brian_Wong) CEO of Kiip (@kiip) is….

(@FrankLuntz) CEO of Luntz Global is also a contributor for both Fox News and CBS. An expert in communication strategy, TIME Magazine wrote, “If words are a weapon, Frank Luntz is a Samurai.” In this podcast (click above to listen), Frank shares his candid perspective on social media and communication in digital marketing and politics.

Company

Luntz Global has advised corporations and organizations in virtually every major industry from Citigroup to Coca Cola to FedEx to the U.S. Navy. Using focus groups to tap into the pulse of the public, even President Barack Obama confirms Frank Luntz’s authority when he said, “When Frank Luntz invites you to talk to his focus group, you talk to his focus group.”

Quote

“If social media teaches us anything it’s that [if you] can keep their head, you’ll be a success….Figure out what needs to be done and play your game, not theirs.”

Story

Frank Luntz has been called “the maestro of messaging.” He shares the good, the bad, and the ugly of social media citing specific examples from his illustrious career.

Too often people make large mistakes by looking at the world through their own perspective and not considering other viewpoints. Frank demonstrates how using words and stories via different mediums can have amazing impacts but only if you do your homework. And be forewarned, what you say and write will often times be twisted and used against you, so choose your words wisely.

Frank also answers the question of “What have the Republicans learned about the two effective national campaigns of Obama?” Frank shares his candid opinion plus his advice on how to make up lost ground using digital marketing.

Show Links & Social

Luntz Global

Luntz Global Focus Groups

Frank Luntz   [social_link type=”twitter” url=”https://twitter.com/FrankLuntz” target=”on” ][/social_link] Luntz Global [social_link type=”twitter” url=”https://twitter.com/LuntzGlobal” target=”on” ][/social_link]

Dominick Sirianni [social_link type=”twitter” url=”https://twitter.com/domsir411″ target=”on” ][/social_link] IMA Network   [social_link type=”twitter” url=”https://twitter.com/IMA_Network” target=”on” ][/social_link]

Dominick Sirianni Email

 

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