NEWPORT BEACH, CA – January 31, 2025 – Tangram Interiors, a leading curator of innovative commercial interior environments, is pleased to announce the promotion of Kellie Reed to Vice President of Business Development and Healthcare for Southern California.
In her expanded role, Reed will oversee the Southern California Business Development team, while continuing to strengthen Tangram’s partner and customer relationships across the region. Additionally, Reed will maintain her leadership of Tangram’s SoCal Healthcare sales team, reinforcing her expertise and focus on this vital vertical market.
Reed joined Tangram in 2012 as General Manager of the Central Valley market. Since then, she has held multiple leadership roles, including Orange County Director of Sales and Vice President of Sales + Healthcare for Orange County.
Throughout her tenure, Reed has been instrumental in driving consistent growth, increasing market share, and elevating brand awareness for Tangram.
“Kellie has been a fundamental part of Tangram’s success for over a decade,” said Nick Meter, President of Tangram Interiors. “Her dedication, industry expertise, and visionary leadership have propelled our business forward. I’m excited to see Kellie continue to elevate our presence in Southern California and further boost our impact in the healthcare market.”
Under Reed’s guidance, Tangram has achieved record-breaking milestones, including exceptional results in 2022. Her leadership has contributed to a culture of collaboration and innovation, which has enabled her teams to deliver exceptional solutions.
With nearly 12 years at Tangram, Reed’s proven track record of success includes developing comprehensive strategies for business growth, forging meaningful client relationships, and advancing Tangram’s mission of curating spaces that support productivity, collaboration, and well-being.
For more information about Tangram Interiors and their team, including Reed, please visit www.tangraminteriors.com.
About Tangram
Tangram is a flagship dealer for Steelcase, Inc., and the leading commercial interior solutions provider in Dallas-Fort Worth, Lubbock, and Southern California with offices in Los Angeles, Orange, Kern, and Fresno counties. The company has nurtured a collaborative and people-focused culture in the belief that people fuel innovation. That culture has led to the organic growth of multiple business units complementing the firm’s core contract furniture offering: custom furniture, ancillary furniture, flooring and light construction, audio-visual integration, architectural walls, on-site furniture reconditioning, asset management and storage, delivery and installation, and corporate moves.
For information on Tangram Interiors, please visit www.tangraminteriors.com.