Leadership

IMA is led by board of directors consisting of some of internet marketing’s foremost leaders. The executive council is responsible for IMA’s development, day-to-day operations, and overall vision. With their unbridled creativity and dedication, the executive council has been paramount in leading IMA to its current success and world recognition.

SINAN KANATSIZ, CIM

Chairman & Founder, IMA
CEO, KCOMM

Sinan has made his mark as an outstanding entrepreneur. In 1998, while studying for a master’s degree at Chapman University, he followed his entrepreneurial spirit and formed his first company, KCOMM, a Public Relations and Internet Marketing agency. The company quickly evolved into a full-service marketing, government affairs, and event marketing firm are known for its Internet expertise and results-oriented approach. In less than 10 years, Sinan grew the firm to several million dollars in revenue, opening business centers in Dallas, New York, Dubai, Istanbul, Montreal, London, Argentina and Delhi. Currently, KCOMM has over 65 employees and contractors in several countries, and has developed campaigns for over 1,000 of the most prominent companies throughout the world. These include organizations ranging from innovative start-ups to New York Stock Exchange and Nasdaq listed companies such as Oracle, Sony, eBay, T-Mobile, HP and the University of Phoenix.

KCOMM’s dedication to strategic programs and results-oriented campaigns has earned the firm several PROTOS awards, the highest honor bestowed by the Public Relations Society of America (PRSA). The effectiveness of KCOMM’s strategies has become so widely recognized that the firm’s clients have now extended beyond the realm of technology to include elected officials, municipalities, state and federal government, and multinational organizations.

As a consummate entrepreneur and philanthropist, Sinan takes his community responsibilities very seriously. In addition to mentoring high school and college students, he is often asked to speak about entrepreneurship and the Internet. He has held engagements at several universities, including USC, Chapman University, UCLA, Cal State Fullerton, UC Irvine and Cal Tech. Additionally, he was a keynote speaker at the Future Business Leaders of American (FBLA) National Conference in San Jose and is often called to speak on a variety of topics including Social Media, Search Engine Optimization, Email Marketing, Modernizing Government and the future of the Internet.

Sinan’s belief in the power of entrepreneurism and politics led him to start Generation NeXt in 2004, a network of young business and community leaders committed to making a difference by empowering others for the betterment of the next generation. Additionally, he founded the Internet Marketing Association in 2000, a group that has grown to over 750,000 professional members worldwide. His philosophy is to make the association free to join and underwrite all events with corporate sponsors. Past events have included the founders of Google, SalesForce, Yahoo, Facebook, Microsoft, St. Regis Hotel, Wahoos, Quest Software, Oakley, and YouTube. Sinan is currently expanding the group globally and involving technology leaders from Europe, the Middle East, China, and India, creating the largest trade association in the world, which is defining standards for the Internet.

Sinan holds a B.A. in Communications with an emphasis in Public Relations and a Master’s degree in Organizational Leadership with a certificate in Human Resources, all from Chapman University. Sinan was designated Alumnus of the Year by Chapman University in 2000. He was also the recipient of the Community College of California Alumnus of the Year Award in 2005. Sinan was named to the Hall of Fame for Santa Ana College in 2006. He has also been named as 40 Under 40 and a featured Entrepreneur of the Year by OC Metro Magazine. To this day, he credits his accomplishments to his Four Pillars of Success: personal integrity; coaches and mentors; family; and education.

Sinan, his wife Kai, daughter Arden and son Archer reside in San Clemente, California.

PETER LOPEZ

Member, Board of Directors, IMA
Senior Program Manager, Azure Specialized Compute, Microsoft Corporation

Peter is a Senior Program Manager at Microsoft. As an advisor to larger global corporation and government entities for last the 20 years, he has gained tremendous insight into trends in technology which have proven exceptionally valuable to the industry. Working with companies such as Disney, Raytheon, Northrop Grumman, IBM, Technicolor and the OpenStack Foundation has resulted in designs and innovation which meet strict security and compliance needs but maintains the flexibility to drive today’s agile innovation in public and private clouds.

JEANNIEY MULLEN

Chair, Women’s Leadership Group (WLG)
Global CMO, Mercer

Over the past 20+ years, Jeanniey Mullen has worked with the world’s leading entrepreneurs and intrapreneurs inside client-side businesses and agencies. She has focused on defining and growing results by creating powerful digitally-enhanced marketing programs, partnerships, and distribution that strengthen brands and drive innovation. From startups to new divisions within Fortune 500 organizations, this work has delivered short-term results and helped create longer-term gains with defensible, unique selling propositions (USP’s) that ensure competitive advantage, growth, and a digital presence. Jeanniey is driven by the opportunity to inspire global brand advocacy by creating a compelling combination of innovative go-to-market strategies and growth-based, digitally driven, data-oriented marketing programs. Her unique combination of traditional and digital expertise enables her to effectively and creatively design and deploy initiatives that drive straight to the bottom line. Organizing multi-functional, powerful teams that hit the ground running to drive results that compound with collaboration is a fulfilling success she continues to enjoy. As a recognized mentor and advisor, Jeanniey continuously helps others excel as a frequent speaker, columnist, and published author.

VICTOR CHO

Member, Board of Directors, IMA
CEO, Evite

Victor Cho has 24 years of experience in software and Internet technology with extensive expertise in defining, developing, scaling, marketing and managing profitable Internet and software products and businesses. Victor is currently the CEO at Evite, the leading digital invitation and social event planning service with over 32 million registered users. He is also a key board member at Modo Payments, a mobile payments hub that connects any payment system with any other payment system through a proprietary digital COIN.

JOE DEMIKE

Member, Board of Directors, IMA
Head of New Business Ventures, Facebook Inc

Joe launches new business ventures at Facebook, Instagram, and Oculus. He previously launched new products at Google, including access, advertising and commerce products. He has worked in Product Marketing, Brand Marketing, and Sales. He is experienced in positioning and scaling new business products into new and existing customer segments. He has been an advisor for Google Capital’s portfolio of companies.

Prior to joining Google in 2010, Joe founded a marketing technology company that was acquired by IZEA in 2016. Prior to that, he was an internal business consultant and strategic market planner in the biotechnology industry at Genentech, Inc. He previously served as a U.S. Army officer for eight years, leading Soldiers in Baghdad, Iraq in the 1st Cavalry Division and 3rd Infantry Division.

Joe has an MBA in marketing from The Wharton School of Business. He earned a bachelor’s degree in engineering from the U.S. Military Academy at West Point, and is a recipient of the Bronze Star. Joe is the former President of the West Point Society of the San Francisco Bay Area.

ANDREA WARD

Member, Board of Directors, IMA
CMO at Magento

Andrea Ward is a marketing veteran with over 20 years in growing and leading high performing global marketing teams. Andrea joined Magento from Oracle, where she served most recently as Global Vice President of Marketing for Oracle Marketing Cloud. In this role, Andrea was responsible for the global launch, messaging, and demand strategy for Oracle Marketing Cloud, and was instrumental in driving the category creation and leadership for Oracle in the marketing technology space. Prior to joining Oracle, Andrea held a number of marketing leadership and financial management positions at high-technology and pharmaceutical companies. She holds a bachelor’s degree from the University of California, Los Angeles and an MBA from Santa Clara University.

KEVIN AKEROYD

Member, Board of Directors, IMA
CEO, Cision

Kevin Akeroyd oversees the Cision executive management team across operations globally.

He has more than 25 years of experience in reshaping modern digital, social and mobile marketing globally. Prior to Cision, he was general manager and senior vice president at Oracle Marketing Cloud. Akeroyd and Oracle created the Enterprise Marketing Platform category and led it from the onset. Prior to Oracle, he held senior leadership positions at several companies, including Data.com, Salesforce.com, RR Donnelley, and Jigsaw.

Akeroyd holds a degree from the University of Washington, Michael G. Foster School of Business and attended the EPSO program at the Stanford University Graduate School of Business.

CHRIS HAMAWAY

Member, Board of Directors, IMA
Vice President of Sales and Marketing, Montage International

Christopher Hamaway is the Senior Vice President of Sales & Marketing for Montage International. In this role, Mr. Hamaway is responsible for developing and leading the overall Sales & Marketing strategy for Montage branded hotels. Additionally, he has oversight responsibilities for hotel sales, digital marketing, and revenue management for all company brands, including Pendry Hotels.

Mr. Hamaway joined Montage in 2010 after serving as the Senior Corporate Director of Global Sales for The Ritz-Carlton Hotel Company where he led the team responsible for generating revenue and providing strategic sales direction for over 70 properties around the world, as well as being a founding faculty member of the Ritz-Carlton’s Leadership Institute. Before joining Ritz-Carlton, he was part of the opening team at Atlantis Resort in the Bahamas and served as General Manager of one of the largest travel companies in the U.S.

Mr. Hamaway holds a Bachelor of Science in Marketing & Finance from Florida State University.

BRYAN RAND

Member, Board of Directors, IMA
Vice President of Sales and Marketing, TransPerfect

Experienced leader with an entrepreneurial spirit and track record of building and leading extremely productive globally distributed sales, marketing, and operations organizations. Focused vision on helping companies deliver superior customer experience management by enabling organizations to engage and find customers, convert customers to advocates, and increase revenue.

CLAUDIO LUDOVISI

Member, Board of Directors, IMA
Vice President, Head of Strategy and Business Planning, ABC Entertainment

My passion is leading entertainment & other brand-driven businesses across digital and traditional platforms, through disruption to measurable success. My specialty is bringing strategic thinking and process discipline to creative environments, bridging cultures and tapping both the “right and left brain” of organizations to create breakthrough results.

Career Highlights

  • Grew a world-class retail business to $1B in retail sales/ $45M in licensing revenue, across 12 product categories and 10 countries, opening 3 offices abroad and managing 43 people
  • Invented new business models by analyzing data and thinking creatively about the inherent value of brands.
  • Transformed entire business models for complex organizations; rebuilt marketing processes and creative development around digital platforms

JEFF LAMPE

Member, Board of Directors, IMA
Senior Director, Commercial Channel Marketing at Arrow Electronics

Over 20 years of IT Channel marketing expertise, specializing in demand identification and market growth initiatives. Currently Director of Marketing for virtualization, security, networking, and storage solutions at Arrow Electronics, a Fortune 130 IT company. Key responsibilities include developing and implementing North American go-to-market strategy, as well as the overall marketing and communications plan. Additional responsibilities include developing customized growth plans for top channel partners, as well as leading North American converged solutions strategy.

VINCENT WALDEN, CFE, CPA

Member, Board of Directors, IMA
Partner, Ernst & Young

Vincent Walden is an Atlanta-based Partner within EY’s Fraud Investigations & Dispute Services practice specializing in forensic technology. His areas of focus include eDiscovery, forensic data analytics, information governance and cyber breach response services. Providing leading technology perspectives on both proactive compliance programs and reactive investigations, Vincent is part of a global leadership team of skilled forensic technology and data mining professionals and is the Southeast Regional Forensic Technology leader. Vincent has over twenty years of experience handling the information management, forensic analysis and electronic discovery needs for large-scale, complex litigations, investigations and proactive anti-fraud and compliance programs across a variety of industries.

As a Certified Public Accountant and a Certified Fraud Examiner, he has been featured in many publications including FRAUD Magazine, Internal Auditor Magazine, Compliance Week, Forbes, and The Economist. Most notably, he is part of COSO’s Anti-Fraud Task Force where he recently co-author COSO’s “Fraud Risk Management Guide” released in September 2016.

ALMA DERRICKS

Member, Board of Directors, IMA
CMO, El Rey Networks (Univision)

An accomplished customer, media and market strategist with over 20 years of experience developing and launching innovative new businesses and brand extensions, Alma Derricks joined El Rey as Chief Marketing Officer in 2017 where she is responsible for driving corporate strategy, branding, business development and new ventures for filmmaker Robert Rodriguez’s network, studio, and digital content businesses. Drawing on a unique combination of media and entertainment, professional services, and consumer products experience, she has launched multiple-medium brand extensions for a range of internationally acclaimed franchises including Star Trek, Entertainment Tonight, Peanuts and Dilbert and held a series of consultative and senior management positions at HBO, Paramount, Blue Man Group, Verizon, NBCU, Deloitte Consulting and most recently Cirque du Soleil where she ran global sales and marketing for a portfolio of eight resident shows in Las Vegas and Orlando. Alma is an IMA board member and a founding member of the Women’s Leadership Group.

JAY SYMONDS

Member, Board of Directors, IMA,
Senior Manager, Amazon

Jay has more than 15 years of experience in marketing including advertising, media, brand development, interactive marketing and search engine optimization. Over the years, he has worked with some of the largest and most brand-focused organizations in the world including Target, Toyota, GM, Honda, Staples, CBS and Sony. Jay is currently a Senior Account Executive at Amazon, working in the Amazon Media Group, based in Seattle. Prior to his role at Amazon, he was a partner at 451 Marketing, a national award-winning firm specializing in PR, digital media, search marketing and social media. Early in his career, Jay helped create and launch some of the most dynamic and innovative web ad campaigns seen in the last decade, having the pleasure to work with personalities such as Tiger Woods, Lebron James and Eli Manning. With a unique blend of passion, enthusiasm and creativity, he enjoys working with a wide variety of companies from startups to Fortune 500 and all aspects of helping companies grow. Jay has stayed true to his desire to provide outstanding results for his clients. His goals are to continue to be the person that people know will deliver on his word and be a pleasure to work with. As he puts it, he wants his clients to be “raving fans.”

VITALY PECHARSKY

Member, Board of Directors, IMA
Co-founder, Head of IT Operations, Slickdeals

Infrastructure design, performance engineer, database (MySQL) optimization, I/O tuning, PHP performance, network design, project management, mentoring, Cassandra PHP API, Cassandra Scaling, MySQL scale up/out, Deal engineer, Load balancing, High availability solutions, zero maintenance systems design, Sphinx search, Citrix XenServer virtualization, Deals

JEFFREY PRESTON

Member, Board of Directors, IMA
Senior Manager, SEO, the Walt Disney Company

Jeff Preston manages SEO at Disney Interactive spending most of his time on entertainment sites including Club Penguin, Disney.com, Disney Channel, Disney Games, and Star Wars. He started at the Walt Disney Internet Group in 2008 and specializes in technical SEO and structured data.

Prior to joining Disney, Jeff led an interactive agency in Japan where he was responsible for guiding the growth of the firm’s Asia-Pacific business.

Jeff holds a Bachelor of Arts in International Relations from Brigham Young University and a Master of Business Administration degree from the University of San Diego.

Jeff lives with his wife and two daughters in Los Angeles.

LARRY ARMSTRONG

Member, Board of Directors, IMA
CEO, Ware Malcomb

CEO of Ware Malcomb, a leading international design firm, Lawrence is an accomplished architect and business leader. Strategic, visionary approach to company’s management and growth. Strong design ability and focus on creativity and innovation. 2008 Winner of Ernst & Young’s Entrepreneur of the Year Award, Orange County/Desert Cities Region, and a national finalist.

Ware Malcomb provides planning, architectural, interior design, branding and civil engineering services for commercial real estate and corporate clients across North America. Established in 1972, the firm has 22 offices across the United States, Canada, Mexico, and Panama.

Licensed Architect in over 45 states and general Canadian provinces. Received Bachelor of Science in Architecture (1979) and Bachelor of Architecture Degree (1980) from Kent State University. Member of the National Council of Architectural Registration Boards (NCARB). LEED Accredited Professional. Guest lecturer at USC Lusk Center for Real Estate, Chapman University and UCI.

Current professional & charity affiliations: Co-Chair, Kent State University Comprehensive Campaign; Past Chair, Kent State University Foundation; Advisory Board Member, Chapman University Real Estate Program at the Argyros School of Business and Economics; Member, Ernst & Young EOY Alumni Advisory Council; Active Member & Sponsor, NAIOP National Forum Member (Trends in Real Estate Development II Forum) and SIOR; Advisory Board Member, Space Collective; Advisory Board Member, UCI Center for Real Estate; Member, Visiting Committee, Hoag Center for Real Estate & Finance in the Argyros School of Business at Chapman University; Board of Directors, Orange County United Way; and International Executive Council for the Internet Marketing Association (IMA).

Lawrence is also an accomplished artist, specializing in modern art. In addition to his current series, he offers art commissioning for pieces tailored to your specific requirements. Please visit LRAart.com.

BILL ELDIEN

Member, Board of Directors, IMA
CEO, Ketel One Vodka

William Eldien, with more than 40 years of experience in the food and beverage industry, became President of Nolet Spirits U.S.A. in 1996 and acquired the additional appointment of Chief Executive Officer in 2006. As President and CEO, Eldien is responsible for setting the company’s vision and realizing its growth. Working closely with the Nolet family, Eldien continues to lead Nolet Spirits U.S.A. in building Ketel One and NOLET’S Finest Gins. He is also the leader in maintaining close relationships with distributors and on- and off- premise operators, cultivating ideas and launching new best-in-class spirits that consumers are proud to enjoy.

 

Prior to joining Nolet Spirits U.S.A., Eldien served as senior executive vice president for Young’s Market Company from 1986 to 1995 where he supervised all sales and marketing operations in California and Hawaii. From 1977 to 1986, Eldien held a series of increasing supervisory positions at United Vintners / Heublein, beginning as wine manager for the state of Texas. In 1979 he became regional manager of 12 western states and in 1985 was promoted to western vice president. The company appointed him national sales manager for Heublein Wines in 1986.

“The wine and spirits industry is something I’ve been a part of most of my career,” said Eldien. “Working for a family-owned company with a rich heritage dating back 325 years is a unique experience – the Nolet family’s commitment to create best-in-class spirits is shared by each member of the Nolet Spirits U.S.A. team.”

Eldien received a Bachelor of Science and Bachelor of Education in 1971 from Washburn University in Topeka, Kansas, and attended the University of Southern California’s Special Business Graduate program. He served as the Chair of Mission Hospital’s Board of Trustees in Mission Viejo, California, and currently serves on the “Drug Use Is Life Abuse” board, a support group of the Orange County Sheriff’s Advisory Council, and as a civilian responder for the Orange County Sheriff’s Department.

KAMIN SAMUEL

Member, Board of Directors, IMA

Kamin is an international business coach who guides business owners, coaches, and consultants in growing their business in rapid time. She has a unique gift in transforming limiting beliefs and behaviors into results-oriented strategies to generate increased revenue and profitability. Kamin not only supports owners in achieving their business goals but also provides life coaching to ensure each person improves their quality of life. Ultimately, Kamin’s coaching supports owners and leaders in manifesting their dreams and goals.

Kamin has a background in information technology, web development and online merchandising. She also served as a Vice President of Global Website Operations at a billion-dollar company and is the U.S. Navy’s first female African-American helicopter pilot.

In addition to being an award-winning author of the Amazon bestsellers Increase Your Abundance Starting Today and The Wealth Transformation Journal, Kamin is also a founding member of the Internet

Marketing Association’s (IMA) Women’s Leadership Group.

ADAM DOTI

Member, Board of Directors, IMA
Design Architect/Sr. Director, Salesforce, Salesforce

As Design Architect and Senior Director of Product Design at Salesforce, Adam is responsible for tackling cross-cloud product challenges by applying research methods, experience strategy, and design tactics.

Since joining Salesforce in 2011, Adam has led a variety of cross-organizational design efforts during the company’s rapid growth – from leading the redesign of Salesforce’s application marketplace, AppExchange to founding contributor to the wildly popular Salesforce Lightning Design System to leading sales and service product design efforts on the Lightning Platform.

Most recently Adam established and leads a cross functional program to envision Salesforce’s product onboarding and learning experiences that leverage Trailhead.com and Salesforce Lightning platforms.

Prior to joining the Salesforce team, Adam was a User Experience Specialist for the U.S. Department of Defense, a UX Practice Manager at portal/cms company OpenText Corp./Vignette, a Staff Artist at M5 Industries and a freelance web designer specializing in Marketing and PR.

Adam graduated with degrees in Fine Art/Psychology and 3D Modeling & Animation. An avid adventurer who loves exploring the wild, Adam has climbed some of the world’s most famous mountains from Kilimanjaro to Denali.


Expeditions and Mountaineering

16 years experience in successfully leading teams by foot, bike and boat in nonstop, 24 , multi-day events across international expanses ranging from 50 to 400 miles in length while ensuring their safety, nutrition and morale.  

Successful summits of 5 the worlds “Seven Summits”; Mt. Kilimanjaro 19,340′ – Tanzania, Africa; Mt. Aconcagua 22,831′ – Argentina; Mt. Elbrus 18,506′ – Russia, Carstensz Pyramid 16,024′ – Papua, and Mt. McKinley (Denali) 20,335 ‘ – Alaska, USA.

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