The Internet brings information to us every day in a way that has transformed how we communicate with each other, express our opinions, make purchases and much more. However, businesses and consumers often are apprehensive about issues of confidentiality and privacy. It is important to understand that everyone is entitled to their preferred level of privacy and security. How corporate and personal information is handled and shared has become key when engaging in effective Internet marketing.
The challenge is to find the optimum balance of the needs of commerce and communication while protecting sensitive personal and business information. This complex issue involves a cross-section of society from technology developers and corporations to government regulators and families.
Perry J. Viscounty is a partner of Latham & Watkins and chair of the firm’s global Intellectual Property Litigation Practice. He is the former chair of the Litigation Department in Orange County and the former chair of the firm’s global Marketing Strategy Committee. Mr. Viscounty was recognized as a leading intellectual property litigation attorney in the 2006, 2008, 2009 and 2010 Chambers US legal guides. In his practice, Mr. Viscounty handles intellectual property litigation with an emphasis on patent, trademark, copyright, trade secrets and licensing disputes. In addition, Mr. Viscounty advises clients on intellectual property and Internet related issues as well as domestic and international trademark prosecution.
ARTICLES BY PERRY VISCOUNTY
- How Discoverable is that MySpace Message
- Microsoft Corp. v. i4i Ltd. Partnership
- Ninth Circuit Court of Appeals Limits Statutory Immunity of Web site Operators for User-generated Content
- Protecting Your Rights in 140 Characters or Less – Trademark Protection on Twitter
- Copyright and Trademark Reform – Enactment of the Priortizing Resources and Organization for Intellectual Property Act of 2008
- Google AdWords Under the Scrutiny of the Court of Justice of the European Union
- The Patent Reform Act of 2009
- The United States Patent and Trademark Office Amends Rules Governing Inter Partes Proceedings Before the Trademark Trial and Appeal Board
- Viacom v. YouTube – Safe Harbor Protection for Online Service Providers
- Common Sense Can Help File-Sharing Sites Protect Themselves
- How Discoverable Is Social Media Content
- Patent Litigation Update – Recent Decisions by the US Supreme Court & The Federal Circuit
- When Consumers Get Confused
- Social Networking Sites – To Monitor or Not to Monitor Users and Their Content
- Anti-counterfeiting Detection and Policing Strategies
At IMA, our thought leaders in various industries help keep our members informed on these vital issues, including online fraud, consumer information, data protection, identity management, identity theft, legal and legislative issues, and privacy.