Certified Internet Marketer (CIM) Offers Unique Credential

Six Modules Cover All the Bases

The IMA Certified Internet Marketer (CIM) professional certification program provides participants with the foundational Internet marketing education needed to succeed in today’s fast-changing online business environment.

The certification course is divided into six lesson areas, culminating in a final exam to certify Internet marketing knowledge, including:

• Overview of Internet Marketing
• Online Acquisition
• Online Conversion
• Online Retention
• Online Analytics & Measurement
• Data-Driven Marketing

Participants learn from experienced Internet marketing practitioners who draw on decades of combined experience at pioneering companies such as Microsoft, Omniture, Adobe, Foresee, Ancestry.com and others. The roster of instructors includes senior marketing leaders as well as a published author on web analytics sharing their expertise to provide participants with highly sought-after information delivered with the ease and convenience of an online learning platform.

The intuitive, user-friendly system includes clear instructions for navigating the site, reviewing lesson presentations, and taking quizzes and the final certification exam. Lessons can be viewed via online streaming as well as PDF in a convenient, self-paced sequence. Other features include a personalized events calendar, recent activities and alerts to fully engage the online course participant.

Enroll today!

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