San Clemente, CA – April 11, 2010 – The Internet Marketing Association has announced the launch of its new certification program that gives IMA members the opportunity to be recognized as a Certified Internet Marketer (CIM).

The certification program is available exclusively to IMA members. The certification process consists of a 25 multiple choice and seven essay questions covering business marketers’ knowledge in various sectors of Internet marketing including social media, website analytics, search engine optimization, current business marketing strategies, and contemporary issues including privacy and ethics.

The cost of the Certified Internet Marketer exam is $195.00, while association membership still stands at no cost. Upon passing the exam, CIMs will receive a certificate recognizing their knowledge and expertise.

Because IMA members come from a broad spectrum of organizations and disciplines, IMA offers a remarkable breadth of knowledge and experience to assist business professionals in achieving personal, professional and organizational goals. IMA members benefit from exclusive resources for comprehensive, timely information and perspectives along with the tools and connections to flourish in the marketing community.

About the Internet Marketing Association
The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations.