In this video (below), MerchEngines CEO Andy Steuer presents an introduction to online marketing. Covering search marketing, social media, conversion tools, and web development, Steuer offers a one-of-a-kind crash course to online marketing that won’t break the bank of a small business.
Steuer is also the founder of MerchEngines, a fully managed search marketing solution that helps ad agencies, traditional media companies, online publishers and local aggregators capture their share of search marketing and social media revenues. Steuer sold MerchEngines to Deluxe Corporation in July of 2009. He has more than two decades of leadership and entrepreneurial experience, and has been a member of executive management teams for publicly held media companies. He’s also has led business development and product teams for several Top 10 Internet media companies, including IAC (ZeroDegrees.com), NBC Internet (Xoom.com), Disney (Infoseek/Go.com), and CNET (Snap.com).