5 Clever Real-Time Marketing Executions from CMO.com

The obvious way to start this list would be to mention Oreo at the Super Bowl. But there is no need to rehash all of the details about this much-covered, now-classic example of real-time marketing.

In fact, many other brands have real-time marketing down pat. Following are five examples of real-time marketing at its best.


Read More:  http://www.cmo.com/content/cmo-com/home/articles/2014/1/21/_5_clever_real_time_.html

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