Mobile is no longer just ‘fashionable’…it’s strategic!

From the Adobe Digital Marketing Blog:

Most peo­ple know that mobile is the way to go.  Mobile sites and apps make it eas­ier for most brands to com­mu­ni­cate to their cus­tomers who are con­stantly on the go.  But we wanted to dive a lit­tle deeper into the dis­cus­sion. So in Novem­ber 2013, Adobe Cam­paign ran a sur­vey focused on “SoLoMo” (Social, Local, Mobile) strate­gies, where 741 mar­keters were sur­veyed world­wide. The sur­vey results were impres­sive, and  a quick snap­shot can be summed up in an info­graphic.

 

Read More:  http://blogs.adobe.com/digitalmarketing/campaign-management/mobile-is-no-longer-just-fashionableits-strategic/

 

 

 

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