By Katherine Lambert and Kent Barrett, The Hoyt Organization
Friedman recognized for Auction.com’s disruption of traditional real estate sales
Rob Friedman, chairman and co-founder of Auction.com, LLC, the nation’s leading online real estate marketplace, was named Internet Person of the Year by the Internet Marketing Association (IMA) at its IMPACT14 conference held in Las Vegas on Sept. 25, 2014. The IMPACT Awards exemplify best-in-class creativity, expertise and results achieved by Internet marketing professionals across every business segment. With this recognition, Friedman and Auction.com join past prominent Internet persons of the year including Mark Zuckerberg, CEO of Facebook; Justin Choi, founder of Nativo; and Tony Hsieh, CEO of Zappos.
“Rob Friedman utterly embodies the total vision of the internet entrepreneur – the drive, the vision, the innovation, the risk taking,” said IMA chairman and founder Sinan Kanatsiz. “Combine that with his commitment to his community, employees and the development of the highest professional standards for the internet marketing industry, and the selection of Rob as ‘Internet Person of the Year’ was a decision that was impossible not to make.”
IMA awarded Friedman the Internet Person of the Year award for his hands-on approach to create a marketplace through the Auction.com platform, where buyers and sellers can benefit from the transparency and efficiency the platform provides. Friedman’s ingenuity and innovative thinking has helped Auction.com implement new ways users can interact with the platform, including the introduction of Auction Finance, a new division created to facilitate financing for commercial and residential real estate investors.
Recognizing that Auction.com can fundamentally change how real estate is bought and sold, Google Capital invested $50 million into the company earlier this March, adding to IMA’s decision to award Friedman as Internet Person of the Year.
“To receive this award is such an honor – and a testament to Auction.com’s success in providing Internet users with the most seamless process possible for transacting real estate,” said Friedman. “With more than $26 billion in residential and commercial properties sold through our platform, Auction.com is indeed ‘where real estate is moving’ now and into the future.”
Auction.com, LLC, is the nation’s leading online real estate marketplace. Founded in 2007, the company has sold over $26 billion in residential and commercial real estate assets. Auction.com has over 900 employees and headquarters in Irvine and Silicon Valley, California as well as offices in Austin and Plano, Texas, Atlanta, Denver, New York and Miami. Visit www.auction.com for more information.