IMA Partner, Radius, Releases CMO Insights Report For Customers


Radius delivers intuitive software that enables company leaders pressured with complex growth challenges to not only find solutions, but to think bigger. Today, they announced the CMO Insights Report is available to Salesforce customers, empowering companies with real time insights to new marketing opportunities based on historical success of their Salesforce data coupled with predictive analytics. The CMO Insights Report is a customizable report that delivers predictions within one day of syncing Radius with Salesforce, identifying those new segments with high propensities for conversion.

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Radius delivers predictive marketing software that changes the way CMOs discover new market opportunities, acquire customers and measure success. Upon connecting their Salesforce instance to the Radius Intelligence Clouds​ marketers can instantly uncover customer insights and immediately drive new and cross sell customer growth using predictive analytics, powerful segmentation and targeting.

“This is the most powerful modern tool yet introduced to CMOs. Marketers have sought the same insights through complicated and laborious data mining and modeling projects for years. The CMO Insights Report shows how this can be done instantaneously with real time CRM integration, sophisticated and pre built data models, all delivered through the power and security of cloud technology,” said Angela Zener, SVP of Marketing at Radius.

At this year’s Dreamforce conference (September 15th­ – 18th), Radius Founder and CEO Darian Shirazi as well as Radius customers will unveil the features and benefits of the full platform for Salesforce customers.

Later this month, Shirazi will also be a keynote speaker at Internet Marketing Association’s IMPACT15 Conference in the heart of Las Vegas.

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