Jim Squires is director of market operations at Instagram, where he focuses on ads product development. Before Instagram, Jim was director of product marketing at Facebook and played a key role in the introduction of sponsored content in News Feed and mobile. Prior to Facebook, Squires headed up product at Mixercast, a startup that enabled brands to use widgets as a promotional vehicle, and Ning, a social networking platform. He also was director of product management at Yahoo, where he developed the company’s video and entertainment products. He originally joined Yahoo in 1999 with the acquisition of Broadcast.com, an early video startup based in Dallas. Squires holds a bachelor’s degree in marketing from Texas Christian University and an MBA from the University of California, Berkeley.