One of three cofounders of InstaBrand, an influencer marketing agency for brands seeking to gain visibility on social media platforms such as Instagram and Snapchat. Matches brands to social-media influencers to promote products, events, hashtags, contests and brands. Clients include L’Oreal, Johnson & Johnson, Calvin Klein, Unilever and Coca-Cola. Boasts a network of more than 100,000 influencers and more than 2,000 advertisers.