The IMA Sets GUINNESS WORLD RECORDS™ Title for the Largest Virtual Marketing Conference with IMPACT 20

The IMA Sets GUINNESS WORLD RECORDS™ Title for the Largest Virtual Marketing Conference with IMPACT 20 - Marketing professional development

From Sinan Kanatsiz, Founder & Chairman

In our two-decade history at the Internet Marketing Association (IMA), IMPACT 20 was by far the most thrilling, exciting, challenging, stressful yet epic outcome of an event EVER!

To cap off from this awesome event, I’m excited to announce we’ve set a Guinness World Records title for the largest attendance for a virtual marketing conference in one week!

Official Press Release on PR Newswire

Highlights of the information-packed event included:

  • 67 expert speakers
  • 14 non-profit partners
  • 117,670 registrations
  • 11,151 engagements
  • 1 Tesla Model 3 giveaway
  • 15 sponsor giveaways totaling over $200,000

Watch our full adjudication announcement here

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