Jasmine Pachnanda Named Senior Vice President for CEO Leadership Alliance, will lead SoCal AI Initiative

CLA-OC Focuses On Growing Southern California into a Recognized Global SuperHub for Artificial Intelligence

The CEO Leadership Alliance – Orange County (CLA-OC) is expanding its staff by naming Jasmine Pachnanda to the role of Senior Vice President, announced CLA-OC President Mark Percy. Pachnanda will work with a range of partners and stakeholders, harnessing efforts to grow and demonstrate Southern California’s emerging leadership as a worldwide center for Artificial Intelligence (AI). 

“We are thrilled to welcome Jasmine Pachnanda to our team,” said Percy. “AI and its applications across a range of emerging technologies represent the worlds fourth Industrial Revolution, and Jasmine will be at the center of our long-term efforts to foster business and academic partnerships at the regional, national and global levels to build upon Orange County’s fundamental strengths as a hub for innovation.”   

Southern California’s innovation economy has helped vault the three counties of Los Angeles, San Diego and Orange County to a combined GDP of approximately $1.3 trillion, which would rank the region as one of the top 15 economies in the world. Investment and employment growth in the fields of AI, machine learning, 5G, quantum computing, and other emerging technologies in particular have advanced region-wide and in Orange County, which is home to leading enterprises in these fields such as Masimo, Anduril, Loko Ai, and Cylance. 

CLA-OCs AI SoCal initiative seeks to align business, investment capital, talent development and education resources in an intentional framework that will accelerate Southern California’s innovation economy. At the core of its rationale is the shared belief that growing the number of high-quality innovation jobs, along with the talent prepared to fill those positions locally, is a key to sustained regional prosperity.

Pachnanda’s new role at CLA-OC leverages two decades of experience leading innovative public- and business-facing educational initiatives. Pachnanda held leadership roles at The Broad Center and Boston Consulting Group after earning an MBA from University of Pennsylvania’s Wharton School of Business, and her undergraduate degree from the University of California, Los Angeles. 

Most recently, she served as Chief College Officer for Alliance College-Ready Public Schools, one of the Los Angeles regions largest charter-school organizations serving more than 13,000 students. In this role, Pachnanda successfully built and executed an overall strategy for the organization, including establishment of best practices and performance metrics.

About CLA-OC

Orange County CLA-OC represents diverse business sectors with guidance from talented leadership who are passionate about their community. The organization seeks to be a catalyst and collaborator to move the county forward around a common vision to build a Thriving Orange County for All. CLA-OC was founded to help build a vibrant collaboration of multiple stakeholders in higher education, government, business and non-profit to help address the major issues uniquely facing Orange County.

With a Two-Year Revenue Growth of 62 Percent, Spinnaker Investment Group Ranks No. 216 on Inc. Magazine’s List of California’s Fastest-Growing Private Companies

Companies on the 2021 Inc. 5000 Regionals: California list had an average growth rate of 535 percent. 

Newport Beach, March 18, 2021 – Inc. Magazine today revealed that Spinnaker Investment Group is No. 216 on its second annual Inc. 5000 Regionals: California list, the most prestigious ranking of the fastest-growing California-based private companies. Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the California economy’s most dynamic segment, its independent small businesses. 

“A significant amount of our growth has come from client referrals and investors leaving banks and larger brokerage houses to get more personal service,” said Morgan Christen, Co-Founder and Chief Investment Officer of Spinnaker Investment Group. 

The companies on this list show stunning rates of growth across all industries in California. Between 2017 and 2019, these 250 private companies had an average growth rate of 535 percent and, in 2019 alone, they employed more than 40,000 people and added nearly $7 billion to the California economy. Companies based in major metro areas Los Angeles, the Bay Area, and San Diego brought in the highest revenue overall.

Complete results of the Inc. 5000 Regionals: California, including company profiles and an interactive database that can be sorted by industry, metro area, and other criteria, can be found at https://www.inc.com/inc5000/regionals/california starting March 16, 2021.

“This list proves the power of companies in California no matter the industry,” says Inc. editor-in-chief Scott Omelianuk. “The impressive revenues and growth rates prove the insight and diligence of CEOs and that these businesses are here to stay.”

About Spinnaker Investment Group

An independent practice that does not represent a specific company, bank or Wall Street institution, Spinnaker Investment Group confidently and autonomously advises clients with individually tailored financial strategies designed to achieve financial independence goals. The firm’s services include Financial Planning, Wealth Planning, Retirement Planning, Asset Management, Securities and Insurance. 

Spinnaker serves a broad customer base throughout Southern California, as well as many clients based across the United States. For the past three years, Spinnaker has been recognized as one of the fastest-growing privately owned small businesses by the Orange County Business Journal. The firm’s approach to client success is to combine carefully researched wealth management guidance and a wealth of human capital, with a style that is both high-touch and high-tech.  For more information, visit www.SpinnInvest.com.

3 Ways Adobe Experience Manager (AEM) Can Help Your Commerce Business Stay Strong Post-COVID

By Krassimir Boyanov, CEO, KBWEB Consult

2020 saw businesses worldwide rushing to establish an online presence as the global pandemic forced doors shut. However, with some restrictions beginning to ease, businesses will be defined in 2021 by how flexible they can be in maintaining a strong digital presence and simultaneously supporting a return to brick-and-mortar establishments. Managing your company’s marketing operations in this dynamic landscape may feel overwhelming, especially since many countries, states, and even cities will re-open at different rates, and E-commerce is firmly here to stay. With the robust Adobe Experience Manager® (AEM) platform, companies can feel empowered to navigate this new landscape and confidently reach customers both online and in-person, in any locale. 

The pandemic has accelerated the move towards E-commerce.

With the solidification of online business over the past year, companies are expected to make a quick and seamless transition to E-commerce. With countless time-saving features, including cloud-native Digital Asset Management and intelligent AI, AEM allows your team’s creatives, marketers, and developers to collaborate more efficiently, and not waste time on minutia like tagging, cropping, and adapting assets. Using Adobe’s powerful core components, companies can get up and running with AEM Sites and Assets in under 90 days.

E-commerce is no longer a “nice-to-have” feature for customers, it is a “must-have”.

A new report from the Associated Press indicates that the trend of strong growth in E-commerce sales will persevere long after the pandemic subsides, and with that grows the demand for convenience in E-commerce. Customers are making purchases across more channels than ever before – whether that be a brick-and-mortar store, their phone, their smart home, or their wearable device – and expecting a homogenous experience everywhere. AEM’s omnichannel experience management uses a hybrid approach that allows companies to deliver consistent content quickly in a personalized manner that easily scales across different products, services, and geography. 

Customers have far higher expectations of their digital experience with companies. 

A recent Experian report found that 60% of people have higher expectations of their online experience now than they did before the COVID-19 pandemic, and failing to keep up with the new dynamics of online experiences can severely cost companies the brand loyalty they’ve worked hard to earn with customers. AEM allows businesses to provide an individualized experience tailored to customers’ online persona and behavior, which is critical to retaining an authentic experience for customers online. AEM’s integration with Adobe Target and Adobe Analytics further allow companies to best optimize customer experiences based on real data-driven insights.

KBWEB Consult is committed to helping our clients maximize their investment in AEM from the very start of onboarding, all the way through AEM custom development, and successful implementation. We ensure that your business is getting the most out of the platform and has the versatility to reach customers via any marketing channel, no matter what 2021 brings.

Read more about the benefits of AEM for your business here.

New Podcast/Digital Series Dedicated To The Inspirational Stories of Women Leaders in Business Launches This Spring

The SteppingUp Show To Be Hosted by Jeanniey Walden, Award-Winning Business Expert and Author

The SteppingUp Show Presented by DailyPay, a new nationally distributed podcast and digital series, will launch this spring featuring the inspirational stories of women business leaders from an array of different industries. Click HERE to see a teaser of the show.

Hosted by Jeanniey Walden, an award-winning business expert, author, mentor and Chief Innovation and Marketing Officer at DailyPay, each 30-minute episode will feature a frank and honest discussion with an inspirational female business leader, providing insight into the challenges they faced in rising up the corporate ladder. The conversation will showcase actionable tips for viewers to create their own path to success and shatter whatever glass ceilings arise on their journey. 

The show will also include a Rising Stars segment that showcases a rising female star in business who exemplifies the next generation of fearless and ambitious leaders.

“Inspired by DailyPay’s inclusive culture that fosters mentorship and career growth, SteppingUp will create meaningful dialogue and conversation that is well-positioned to have a lasting impact on the next generation of women leaders in business,” said Irene Hendricks, Chief People Officer, DailyPay.

The SteppingUp Show, executive produced by Nataliya Yakushev, Paul Beck and Walden, will be available on Spotify, Apple and Google. The show will also be available across a series of platforms including YouTube channel. 

Walden, a highly sought-after public speaker and frequent guest on television and radio, was inspired to launch the podcast while serving in a leadership position for the DailyPay’s Employee Resource Group, DailyWomen.

“SteppingUp will celebrate women in business who every day are blazing trails, knocking down barriers and shattering glass ceilings,” Walden said. “These are the everyday heroes who inspire us, motivate us and drive us to be the best version of ourselves. Announcing the launch on International Women’s Day is our way of commemorating this important day.”

For more information on the launch of The SteppingUp Show click HERE 

About DailyPay:

DailyPay is the award-winning, recognized gold standard on-demand pay platform offering comprehensive pay experience solutions to world-class companies and their millions of employees including Adecco and Berkshire Hathaway. DailyPay has created an ecosystem with the most advanced, modern technology stack in the industry and delivers the most secure, compliant and seamless on-demand pay benefit in our rapidly growing marketplace. DailyPay is headquartered in New York City with operations based in Minneapolis. For more information, visit www.dailypay.com/press

Volonic Debuts with $250,000 Solid Gold Wireless Charging Solution

Limited-Edition Unit Featuring Solid Gold, Vicuna Wool and Aira FreePower Technology Showcases the World’s First Customizable Position-Free Wireless Charger

Volonic – a luxury lifestyle brand fusing innovative technologies with fashionable works of art – announced today the official launch and immediate availability of the Volonic Valet 3, the world’s first customizable, free placement wireless charging solution. To celebrate the introduction of the brand and its Valet 3, Volonic is offering pre-orders for a special-edition Volonic Valet 3 LE featuring a solid gold frame created from over 1,500 grams of 18-karat yellow gold.

The charging surface of the limited-edition Volonic Valet 3 LE will feature 100% authentic Vicuna Wool – a fabric once reserved for royalty and recognized to be the rarest, softest and most expensive fiber in the world – imported from Peru. The purchase price of this limited-edition Volonic Valet 3 LE will fluctuate with the daily value of gold. Final purchase price will be determined on the day of purchase. The March 29th price is $249,933.99. 

“The charging industry has become value-driven at the expense of innovation and artistic design,” said Volonic founder and CEO Shawn Dougherty, who, as co-founder of mophie, established the mobile charging standard. “The limited-edition Volonic Valet 3 LE is a dramatic expression of our brand ethos. We believe innovative technology, forward-thinking industrial design and elegant style can produce functional pieces of art for discerning customers.”

 As a signature offering of the Volonic brand, the Valet 3 is also available for complete customization at Volonic.com. Featuring a variety of elegant world-class materials that can be tailored to compliment an endless range of sophisticated living spaces, pricing starts at $585.

As an industry first, the new Volonic Valet 3 product line offers a 4-step, fully custom design buildout experience via the Volonic digital configurator. Each consumer is offered distinctive, world-class materials to choose from including CNC anodized aluminum, fashion grade 100% authentic Alcantara and genuine full-grain leathers. Consumers can compare and visualize digital renderings in real-time before finalizing design details and product specifications for order.

Under the hood, the Volonic Valet 3 is powered by Aira FreePower™ technology enabling full surface charging for up to three Qi-enabled devices. Unlike traditional wireless chargers, which require devices to be precisely aligned with a small hot spot, FreePower™ features full surface charging from corner to corner. As devices are placed across the surface, precise power is delivered and intelligently managed to optimize performance. FreePower™ is also the first-ever wireless charging technology to allow for software updates.. 

For more information, visit Volonic.com or follow @WeAreVolonic on Facebook, Twitter and Instagram. 

ABOUT VOLONIC

Volonic was created to make you take flight through the fusion of technology and fashionable works of art. To create a transformative experience that makes you see the world from a different perspective. We don’t take shortcuts. We don’t compromise. We don’t settle for anything less than perfection because we have you in mind. We are here to inspire you. We serve a new generation of consumers who believe that beauty and elegance can live in the same space as technology and functionality. Take flight.

Gen-Z Content Consumption: the TikTok Effect 

By Maxine Marcus, Founder & CEO, AmbassCo

TikTok has created a cultural re-set within Gen-Z, and the content consumption themes we saw emerge in 2020 are only the beginning of what is to come. As the daughter of a prominent VC, I began getting exposed to startup culture in elementary school. My father would take me out of class as a middle schooler and include me in watching his venture pitches. The startups pitching my dad would always shift their attention off of him, and on to me. It was from these early experiences that allowed me to see that product managers, marketers, and brand executives are removed from the true Gen-Z consumer. I founded AmbassCo after working in-house at multiple startups running youth research, and discovering how to gain true and honest insights from my peers. AmbassCo is a Gen-Z focused insights, strategy, and feedback company that amplifies the perspective of the authentic Gen-Z customer today.  Recruited through our unique techniques and word of mouth, our Ambassadors are vetted to be in-tune with our generation, diverse, and authentic. We work with the trendsetters and leaders of our generation, enabling us to speak and articulate ideas for the stressed, busy, fickle, and confused teen. Recently We worked with 175 of our diverse Ambassadors in High School and College across the US to understand the impact of the massive rise of TikTok at the beginning of quarantine, and throughout 2020. Long story short, TikTok has massively re-programmed how we view and consume content. TikTok has distributed the power of influence into the hands of the users, promoting raw and authentic content and humor. Here are some of the key ways TikTok will affect the rest of this year:

  1. TikTok controls culture and language. 50% of our High Schoolers send TikToks to their friends multiple times a day. Our Ambassadors outlined that they noticeably can see a difference between their friends that consistently watch TikTok, and their friends that don’t. We are addicted to the variety on the platform, and discovering new niche clothing brands, foods to try, and tricks
  2. Gen-Z’ers want raw and organic content. We don’t respond well to advertisements that feel fake or overly produced, and we’d rather see home-made user generated TikTok’s than produced dances and songs. User generated content has become the best and most valuable form of content on social media. Gen-Z’ers want to hear from their peers and from those they can relate to, not be bombarded with influencer posts 
  3. Followers do not equal fans, so don’t waste your brand dollars. Gen-Z’ers follow influencers for many reasons, but following does not mean we care enough to pay attention to a sponsored post or brand deal. Our Ambassadors outlined that the majority of the influencers they follow don’t have real influence over them. Instead, they would rather identify new brands or trends through users that show up on their FYP due to similar interests or content patterns. 
  4. Who is actually influential? The influencers that do have deep connections with their fans have become more powerful than ever. Ambassadors mentioned David Dobrik, James Charles, and Spencer Wuah as being deeply powerful influencers that have built enough of a connection with their fan base to be truly influential. 

Pepperdine Graziadio Business School’s Trends and Issues Taking Shape in 2021

By Pepperdine Graziadio Business School

As sure as 2020 was like no other, it is all but certain 2021 will be unconventional. In the business world, almost everything has change. COVID-19 will leave a long-term impact and businesses will have to adapt, innovate, and move forward. To showcase Pepperdine Graziadio Business School’s experts, their insight, ideas and research for the next generation economy, the university developed the Trends and Issues Taking Shape in 2021 Report

Pepperdine Graziadio faculty are thought leaders and newsmakers that are regularly sourced in the media. The Graziadio faculty shares their expertise, aid business professionals during these unusual times, and participate in virtual events related to financing, small business, technology, organization development, human resources, and many other topics. 

The 2021 Insights and Issues experts and topics include: 

  • Ann Feyerherm, PhD, Redesigning and Reskilling the Workforce 
  • Cristina Gibson, PhD, Navigating Boundaries in the Virtual World 
  • Paul Gift, PhD, the Future of the Mixed Martial Arts (MMA) Industry
  • Charla Griffy-Brown, PhD, Technology Adoption in the Post-COVID World 
  • Dongshin Kim, PhD, COVID’s Lasting Impact on Real Estate and Housing 
  • Miriam Lacey, PhD, HR’s Role in Mental Health
  • Bernice LedBetter, EdD, Women and Work: Then, Now and the Future 
  • Zhike Lei, PhD, Embracing Agility and New Operating Models 
  • David McMahon, PhD, the Restaurant Industry Rebound and Reinvention
  • Kurt Motamedi, PhD, Remove the Office in Office Politics 
  • Steve Rapier, PhD, Brands Embracing Corporate Social Responsibility 
  • John Scully, PhD, Rebuilding the Small Business Economy 
  • David Smith, PhD, New Recruiting and Hiring Opportunities 
  • Dana Sumpter, PhD, Corporate Culture Shift to Support Working Parents
  • Bobbi Thomason, PhD, Diversity and Inclusion Pave the Way to Recovery 
  • Michael Williams, PhD, Building a Creative Culture in the Virtual Workplace

Pepperdine Graziadio encourages IMA members to review the report and learn more about the many resources and list of experts for media interviews, consulting services, and board and advisory roles. A longer format description of the faculty expertise summaries below can be found at bschool.pepperdine.edu/newsroom

Large Full Color Video Signs From TV Liquidator

Digital advertising is one of the most enticing tools that a business can utilize to capture their audience. LED Billboards have been rapidly popping up all over the country as a result. TV Liquidator recognized this and immediately went to work on creating the perfect advertising solution. They ended up developing one of the most reliable LED billboards in the industry. Not only do they create an extremely high quality product, but they are able to replicate this great product in custom sizes for their customers. This combined with their sharp pricing structure allows businesses of all sizes to have access to a product that could have a huge impact on their ability to survive.

TV Liquidator provides an extremely well crafted product. They are rigorously tested in various conditions to ensure that they can handle any climate. Weather and atmospheric conditions such as torrential rains, salt fog, sub-zero temperatures, and extreme heat are a breeze for their units. This is made possible by the close attention paid to every detail from the fully encapsulated modules to the line-x coating on the cabinets. Not only are the modules waterproofed themselves, but the cabinet is also water tight. Each piece is precision metered and cut for a perfect seal. Oversized rain hoods keep moisture out, while being used as an exhaust in this climate controlled environment. Overall the construction is extremely solid and built to last.

Each sign comes equipped with simple but powerful content management programs free of charge. They also have extremely comprehensive training sessions to ensure that customers at any level of technical ability can become pros in no time. Scheduling and creating advertising campaigns is merely a few clicks away. All purchases through TV Liquidator  include unlimited technical and programming support from a world class team that is dedicated to getting your needs met.

Ordering a custom billboard is only a call away with TV Liquidator. They are experts in the field that will educate you along the process. All it takes is a few dimensions and you can be quoted and ready to go. Call TV Liquidator today and get a quote on a custom LED billboard at a rock bottom price for you today. Get more info here https://www.tvliquidator.com/full-color-led-signs

Proof That Cash Infusions Help Gig and Hourly Workers Find Jobs

New data from Steady boosts the case for unemployment insurance, stimulus checks, and universal basic income

By Adam Roseman, CEO, Steady

As Americans across the country struggle amid the financial wreckage of the pandemic, Steady focuses on the tens of millions who rely on gig work and hourly jobs. These workers, an estimated 36% of the labor force, face the “biggest problems,” writes Andrew Stettner, senior fellow at The Century Foundation, in a CNBC column. Citing data from Steady, he says “nearly one-third of hourly workers who experienced total income loss have gone at least 16 weeks without receiving unemployment assistance.” The longer workers go without financial assistance, the longer they’re likely to remain unemployed or underemployed. But an infusion of cash—whether from unemployment, stimulus checks or grants—can break that cycle.

Benefits increase work pickup

As part of our Steady Together initiative, we partnered with The Workers Lab to distribute $3.2 million in emergency cash grants to approximately 10,000 people. The recipients were selected at random from our members who lost at least at least a third of their income and work in sectors hit worst by COVID, including ridesharing and hospitality.

After the grants were delivered, we tracked recipients’ incomes. In the three months after getting this financial boost, grant recipients had average incomes 28% higher than those who did not receive the grants. 

Arguments against assistance refuted

These figures have crucial implications for policymakers. Throughout the past year, some people have opposed the continuation of unemployment benefits and stimulus check, insisting  huge numbers of people were making more money from unemployment than they did from work — an idea I debunked in Newsweek.

While opponents said giving money to people discourages them from looking for work, a study from the Chicago Fed found that people receiving benefits are more likely to look for work.

Our figures show that this effect is just as strong for people who count on gig work, project assignments and hourly work for the bulk of their income. When people receive cash grants, they can spend less time searching for ways to feed themselves and their families, and more time looking for job opportunities.

Support for universal basic income

While the Steady data underscores the need for temporary assistance through unemployment and stimulus programs, it also speaks to a more lasting solution: universal basic income (UBI). We’re pleased to have piloted UBI campaigns in districts such as CA-34 in downtown Los Angeles and TX-31 in Austin, which had congressional candidates supported by former presidential candidate Andrew Yang. We are also excited to see the efforts of former Stockton Mayor Michael Tubbs, Atlanta Mayor Keisha Lance Bottoms, Los Angeles Mayor Eric Garcetti, and many others through the organization Mayors for a Guaranteed Income who have the power to make UBI a reality at scale using Steady’s highly automated and scalable technology.

Steady is committed to advancing these efforts. We’ll do all we can to empower our more than 2.5 million members to increase their incomes, achieve their goals, build community and improve the environment for gig and hourly workers everywhere.