IMA Launches Women’s Leadership Group at IMPACT16 Designed to Create Enriching Experiences

LAS VEGAS, Sept. 20, 2016 /PRNewswire/ — The Internet Marketing Association (IMA) announced today the launch of its Women’s Leadership Group (WLG), an exclusive global community designed to create enriching experiences for both business and personal endeavors. The four key pillars of the WLG are Lead, Link, Live and Laugh.

“The WLG is different from any other women’s group or network. And that is by design. We take a personal interest in every member and help them achieve their personal goals,” noted WLG Chair Jeanniey Mullen. “That can take the form of making introductions to other members, helping them promote themselves or their company, or keeping them up to date on the latest trends in wine and chocolate pairing. We want our members to be empowered to become their absolute best. We want to be their inspiration.”

IMA Launches Women's Leadership Group at IMPACT16 Designed to Create Enriching Experiences
IMA Launches Women’s Leadership Group at IMPACT16 Designed to Create Enriching Experiences

Launch of the Women’s Leadership Group was announced at the IMA IMPACT16 annual conference during a main stage keynote and panel featuring Mullen, Global Marketing Leader, Mercer’s North America Innovation Hub; Neda Eaton, CEO, Irvine Public Schools Foundation; Maci Peterson, Founder, On Second Thought; Petra Neiger, CEO, Red Pantz; Briana Ramos, CEO, The Buzz Brand; and Hope Frank, CMO, Kiosked.

“The IMA is committed to educating and engaging global leaders around mission critical trends and topics. The influence and impact that women have on our businesses and economy is immense. With the launch of the Women’s Leadership Group, we will ensure we provide an authoritative voice on these critical issues moving forward,” said IMA CEO Sinan Kanatsiz.

Amplifying exemplary women’s efforts and educating members on how to achieve notable status in leadership is just one area of focus for the Women’s Leadership Group. Other areas include using a white-glove approach to creating strong networking within the WLG and IMA, offering mid-life mentoring for those women needing advice on how to overcome obstacles in achieving personal or professional success, and sharing humorous life lessons with each other to constantly remind us of our human side.

“I’m thrilled to be invited to be a part of this initiative,” said Neiger. “I appreciate the fact that the WLG is focusing on these four pillars as it’s so important to have a balanced approach to life. I love meeting people and am looking forward to learning from everyone I come in contact with–both personally and professionally. I can’t wait to see what happens next! ”

Membership in the IMA Women’s Leadership Group starts with a nomination. To make a nomination, visit http://www.imawomanleader.com.

About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations.

IMPACT16 to Feature Presentation on How Marketers Can Overcome Customer Expectation Gaps Through Personalization

SAN CLEMENTE, Calif., Sept. 9, 2016 /PRNewswire/ — A highlight of the Internet Marketing Association’s IMPACT16 event coming up in Las Vegas Sept. 19-20 will be a special session on “Personalization: The Consumer Expectation Gap & How Marketers Can Overcome It.”

Presenters will be Mary Hines, Managing Director of Benefits, New Product Development and Global Rewards for Citibank, and Ernan Roman, President of ERDM Corp. and author of “Voice of the Customer Marketing.” The session will take place on Tues., Sept. 20, at 10:40 a.m.

IMPACT16 to Feature Presentation on How Marketers Can Overcome Customer Expectation Gaps Through Personalization
IMPACT16 to Feature Presentation on How Marketers Can Overcome Customer Expectation Gaps Through Personalization

Customers, especially millennials, have increasing expectations about their experiences with brands and the extent of personalization within these interactions. Marketers need to approach their data strategies differently to meet these evolving expectations. This session will deliver a thought-provoking discussion of elevating the customer experience, personalization and achieving transformational innovation.

Research findings across the customer lifecycle will be shared to show the need for marketers to move toward “explicit preference data.” A case study will also be presented on Citibank’s ThankYou Rewards program that has over 23 million members globally. From marketing to rewards offers, the program is designed to enrich the customer experience and create a stronger connection between program members and the brand.

Key takeaways will include:

  • Seven critical points in the customer lifecycle to engage and provide value
  • How to use a reciprocity of value equation to share customer preferences
  • The power of explicit versus implicit data to drive personalization
  • Learning from Citi’s ThankYou program and the journey to enrich the member experience
  • Action items for achieving transformational personalization

“Personalization: The Consumer Expectation Gap & How Marketers Can Overcome It” is just one example of the opportunities to gain insights into the latest trends and best practices at IMPACT16. The event will feature additional panels, keynotes and breakout sessions including a Start-up Battlefield 3 and Women Leaders Group, with a welcome reception at the brand-new Skyfall Lounge at the Delano. In addition, IMA will present the IMPACT16 awards to those who exemplify best-in-class creativity, expertise and results achieved by the top practitioners of Internet marketing across every business segment.

For complete details and event registration, visit www.impact16.com.

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About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations. www.imanetwork.org

IMPACT16 to Feature Keynote Presentation on Instagram and the Power of Visual Communications

SAN CLEMENTE, Calif., Sept. 8, 2016 /PRNewswire/ — A highlight of the Internet Marketing Association’s IMPACT16 event coming up in Las Vegas Sept. 19-20 will be a special keynote presentation on “Instagram: Fueling Imagination and Action.”

Jim Squires, Instagram Director of Market Operations, will reveal how brands can capture a consumer’s imagination and turn that inspiration into action, helping businesses grow as mobile technology continues to evolve. The presentation will take place on Tues., Sept. 20, at 9:15 a.m.

IMPACT16 to Feature Keynote Presentation on Instagram and the Power of Visual Communications
IMPACT16 to Feature Keynote Presentation by Jim Squires on Instagram and the Power of Visual Communications

 

How people express themselves continues to change, most recently through the shift to mobile. Now, more than ever, people are turning to imagery over text. As a community of 500 million, Instagrammers exemplify the importance of visual communications. It is the place where people connect around their passions – whether that’s music, sports, fashion or art. Today 50% of Instagrammers follow a business and 60% learn about a product or service on the platform. With more than 200,000 monthly advertisers, Instagram is where inspiration occurs, discovery happens and action is taken.

“Instagram: Fueling Imagination and Action” is just one example of the opportunities to gain insights into the latest trends and best practices at IMPACT16. The event will feature additional panels, keynotes and breakout sessions including a Start-up Battlefield 3 and Women Leaders Group, with a welcome reception at the brand-new Skyfall Lounge at the Delano. In addition, IMA will present the IMPACT16 awards to those who exemplify best-in-class creativity, expertise and results achieved by the top practitioners of Internet marketing across every business segment.

For complete details and event registration, visit www.impact16.com.

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About the Internet Marketing Association
The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations. www.imanetwork.org

IMPACT16 to Feature “Marketing Rock Stars” Panels on Driving Global Customer Experience and Next Generation Content Marketing

SAN CLEMENTE, Calif., Sept. 7, 2016 /PRNewswire/ — A special highlight of the Internet Marketing Association’s IMPACT16 event coming up in Las Vegas Sept. 19-20 will be a two-part Marketing Rock Stars panel addressing two very timely topics. The panels will bring together senior marketing executives from a wide range of businesses for a lively and informative discussion.

Details of the Marketing Rock Stars panels:

IMPACT16 to Feature "Marketing Rock Stars" Panels on Driving Global Customer Experience and Next Generation Content Marketing
IMPACT16 to Feature “Marketing Rock Stars” Panels on Driving Global Customer Experience and Next Generation Content Marketing

 

Marketing Rock Stars I
Tues., Sept. 20, 10:00 a.m.
“Best Practices in Driving Global Customer Experience: Brand, Offerings, Touch Points and Advocacy”
Focus on trends driving user experience and the importance to every brand of being customer-centric.
Moderator:

  • Bryan Rand, VP Corporate Marketing, TransPerfect

Panelists:

  • Dean Hollander, CMO, Renovate America
  • Grant Johnson, EVP Marketing, Lexmark
  • Kathie Johnson, VP Corporate Marketing, Salesforce Commerce
  • Erin Levzow, VP Marketing, Freebirds
  • Whitney Vosburgh, CMO, HPE

Marketing Rock Stars II
Tues., Sept. 20, 3:45 p.m.
“Beyond Content Marketing – The Brand as Publisher: What Can We Do”
Focus on going beyond content marketing and recognizing that every brand is a publisher.
Moderator:

  • Tim Moran, Editor-in-Chief, CMO.com

Panelists:

  • Alma Derricks, CMO, Cirque du Soleil
  • Mary Hines, Managing Director, Benefits, New Product Development and Global Rewards, Citibank
  • Erik Robinson, VP Digital, AAA Auto Club Enterprises
  • Emily Washcovick, Global Head of Local Business Outreach, Yelp

 

Marketing Rock Stars is just one example of the opportunities to gain insights into the latest trends and best practices at IMPACT16. The event will feature additional panels, keynotes and breakout sessions including a Start-up Battlefield 3 and Women Leaders Group, with a welcome reception at the brand-new Skyfall Lounge at the Delano. In addition, IMA will present the IMPACT16 awards to those who exemplify best-in-class creativity, expertise and results achieved by the top practitioners of Internet marketing across every business segment.

For complete details and event registration, visit www.impact16.com.

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About the Internet Marketing Association

The IMA is one of the fastest growing Internet marketing groups in the world, with more than 1,000,000 professional members in fields including sales, marketing, business ownership, programming and creative development. It provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their organizations. IMA is underwritten by corporate partners to provide an opportunity to learn, engage and define best practices without making a financial commitment. www.imanetwork.org

2012 Impact Awards Showcase Exemplary Internet Innovation, Leadership and Achievements at CityCenter in Las Vegas

LAS VEGAS – September 24, 2012 – The Internet Marketing Association (IMA) celebrated the 2012 Impact Awards winners during its 2012 IMA Conference and Impact Awards event held Sept. 20-22 at CityCenter in Las Vegas.  The Impact Awards recognize exemplary achievement in all facets of Internet marketing with a wide range of organizations of all sizes and business sectors represented.

Culminating the awards event was a series of very special honors presented to the following:

  • Person of the Year – Justin Choi, President, Cie Studios / PostRelease
  • Most Progressive Internet Marketing Company – Mobile Roadie
  • Best Facebook – University of California, Irvine Extension
  • Best Email Marketing – Knowledge Marketing
  • Best Mobile Campaign – Mavenlink
  • Best Microsite – Adobe Systems South Africa
  • Best Social Media Campaign – R&R Partners
  • Best Website – Bhava Communications

In addition, over 100 awards (see accompanying list) were bestowed for outstanding achievement in various aspects of 10 primary categories of Internet marketing, including:

  • App Development
  • Blog
  • Email Marketing
  • Facebook
  • Microsite
  • Mobile
  • Online Survey
  • Social Media Campaign
  • Twitter
  • YouTube
  • Webinar/Vodcast/Podcast
  • Website

“The mission of IMA is to serve as a unique forum for top Internet marketing professionals to share best practices, develop new strategies, create innovative tools and generate business opportunities,” said IMA Chairman Sinan Kanatsiz.  “IMA has exploded to over 750,000 members from around the world representing every business sector, government agencies, educational institutions and non-profit agencies.  The 2012 Impact Awards embody the vital achievements that we believe reflect the incredibly dynamic nature of our industry.”

The 2012 IMA Conference and Impact Awards was a landmark three-day event focused on an information-packed conference day featuring important keynote addresses and in-depth breakout sessions on an array of topics including Advertising, Analytics, Email, Mobile, Search, Social, Strategy, Technology and Websites.  Keynotes and breakout presentations were delivered by individuals who are preeminent in their fields and imparted their industry knowledge and professional expertise.  In addition, the event offered several opportunities to interact and network including an evening welcome reception, an exhibitor showcase lounge and a farewell breakfast.

With more than 413,000 members, the Internet Marketing Association is one of the fastest growing professional organizations in the world and encompasses a wide spectrum of educated professionals in sales, marketing, business ownership, programming, creative development and related fields.

For details on the Internet Marketing Association, visit www.imanetwork.org.

 

# # #

About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations.. www.imanetwork.org

Internet Marketing Association Announces Comprehensive Certified Internet Marketer (CIM) Professional Certification Program

Online Course Covers Key Topic Areas with Content Provided

 By Roster of Leading Industry Experts and Practitioners

LAS VEGAS – September 21, 2012 – The Internet Marketing Association (IMA), at its 2012 IMA Conference and Impact Awards event, today announced the availability of its new Certified Internet Marketer (CIM) professional certification program.  This online certification program will provide participants with the foundational Internet marketing education needed to succeed in today’s fast-changing online business environment.

With more than 750,000 members, IMA is one of the fastest growing professional organizations in the world and encompasses a wide spectrum of educated professionals in business ownership, senior management, sales, marketing, programming, creative development and related fields.

“One of the critical aspects of a thriving industry is an educated workforce,” stated IMA Founder and Chairman Sinan Kanatsiz.  “The IMA takes this responsibility very seriously and has invested in this certification program to provide unparalleled Internet marketing education directly to our members.”

The $499 course, scheduled to debut on Oct. 1 is open to IMA members as well as non-members and will generate the equivalent of 1.5 continuing education units based on the 15-plus hours of course content and participation.

The certification course is divided into six lesson areas, culminating in a final exam to certify Internet marketing knowledge, including:

  • Overview of Internet Marketing: The broad array of digital marketing including social media, mobile marketing, and online analytics
  • Online Acquisition: Search marketing, display advertising, search engine optimization
  • Online Conversion: Site personalization, online A/B and multivariate testing, content targeting, dynamic recommendations
  • Online Retention: Email marketing, online surveys, voice of customer (VOC) strategies
  • Online Analytics & Measurement: Measuring website performance with digital analytics, business goals and standard metrics to consider, tactics for telling “stories” with data to drive better online business decisions
  • Data-Driven Marketing: Creating a culture and decision-making practices based on data, developing closed-loop marketing strategies and programs

Participants will learn from experienced Internet marketing practitioners.  These practitioners draw from decades of combined Internet marketing experience at pioneering companies such as Microsoft, Omniture, Adobe, Foresee, Ancestry.com and others.  The roster of instructors includes both senior marketing leaders as well as a published author on web analytics who share their expertise to provide program participants with highly sought-after information delivered with the ease and convenience of an online learning platform.

The intuitive, user-friendly system also includes clear instructions for navigating the site, reviewing lesson presentations, and taking quizzes and the final certification exam.  Lessons can be viewed via online streaming media as well as PDF presentations in a convenient, self-paced sequence.  Other features include a personalized events calendar, recent activities and alerts to fully engage the online course participant.

The Certified Internet Marketing course will be made available on Oct. 1, 2012, and accessible via the IMA website at www.imanetwork.org/CIM.

For more information and to become a free member of the Internet Marketing Association, visit www.imanetwork.org.

# # #

About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations. www.imanetwork.org

Thirty-Five Speakers Including Governor, Senator, CMOs and Other Leaders to Present at 2012 Internet Marketing Association Conference and Impact Awards

Event Sept. 20-22 in Las Vegas to Cover All Facets of Dynamic Sector

with Multiple Keynotes and In-Depth Breakout Sessions

SAN CLEMENTE, Calif. – August 30, 2012 – The 2012 IMA Conference and Impact Awards (www.imanetwork.org/2012conference, #ima2012 on Twitter) to be held Sept. 20-22 at the impressive CityCenter complex in Las Vegas will bring together industry leaders and professional peers to address the latest Internet marketing trends, define strategies for success, and network.  A stellar line-up of speakers and presenters is on tap for this year’s gathering, offering an opportunity to hear and learn from an unprecedented group of experts.

The 2012 three-day event will focus on an information-packed conference day featuring important keynote addresses and in-depth breakout sessions on an array of topics including Advertising, Analytics, Email, Mobile, Search, Social, Strategy, Technology and Websites.  Keynotes and breakout presentations will be delivered by individuals who are preeminent in their fields and will impart their industry knowledge and professional expertise.  In addition, the event will offer several opportunities to interact and network including an evening welcome reception, an exhibitor showcase lounge and a farewell breakfast.

Main stage speakers will include:

  • Dean Heller, U.S. Senator, Nevada
  • Governor Brian Sandoval, Nevada
  • Finbar Hill, Consul General, Ireland
  • Ann Lewnes, Senior VP, Global Marketing, Adobe
  • James Maiocco, Director, Global Partners, Microsoft
  • Melissa Boxer, VP, CRM Products, Oracle
  • Jonathan Lister, VP, U.S. Marketing Solutions, LinkedIn
  • Catherine Zhou, Partner/Principal, Ernst & Young
  • Michael Young, Executive Director, Irvine Technology Corporation
  • Rob Halpern, President, ReachStreet
  • Tilly Levine, Founder, Tilly’s/TLC
  • Paul McMullen, CEO, ParentingPride
  • Lawren Ramos, Executive Director, Boys Town California

Breakout session presenters will include:

  • Albert Ahdoot, Colocation America
  • Alex Barnett, Group Manager, Developer Relations, Intuit
  • Joel Book, Principal, ExactTarget
  • Justin Choi, President, Cie Studios
  • Jason Ciment, CEO, LA Dezign
  • Adam Cohen, Principal, Forensics Technology and Discovery Services, Ernst & Young
  • Kathleen Connolly, Vice President, UBM Studios
  • Sean Crafts, Co-founder, Mavenlink
  • Craig Demerit, COO/CIO, Tilly’s
  • Micheal Fern, CEO, Intigi
  • Jordan Fiksenbaum, VP, Marketing & Public Relations, Cirque du Soleil
  • Brett Keirstead, VP, Sales, Knowledge Marketing
  • Matthew Langie, Director, Product Marketing, Adobe
  • Andy Levey, Sen. Manager, New Media and Analytics, Cirque du Soleil
  • Michael Miscisin, Ernst & Young
  • Micheal Moshkovich, COO, LA Dezign
  • Jeanniey Mullen, Global Exec. VP & CMO, Zinio
  • Ted Nguyen, Manager, Public Communications, Orange County (CA) Transit Authority
  • Michael Pranikoff, Global Director, Emerging Media, PR Newswire
  • Michael Schneider, CEO, Mobile Roadie
  • Bob Seiler, Senior VP, Sales & Marketing, PR Newswire
  • Mark Stark, CEO, Americana Group
  • Frederick Vallaeys, former Google AdWords Evangelist
  • Jason Warnock, VP, Market Intelligence & Measurement, Yesmail Interactive

A significant highlight of the 2012 IMA Conference will be a showcase and celebration of the 2012 Impact Awards, one of the industry’s most prestigious honors.  The awards event will take place on the evening of Fri., Sept. 21, at the beautiful Aria Convention Center.

 

For details on the 2012 IMA Conference and Impact Awards, visit www.imanetwork.org/2012conference.

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About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations. www.imanetwork.org

2012 Internet Marketing Impact Awards To Anchor IMA Conference in Las Vegas

Call for Entries Deadline Is Aug. 17, 2012

SAN CLEMENTE, Calif. – August 6, 2012 – One of the significant highlights of the 2012 IMA Conference will be a showcase and celebration of the 2012 Impact Awards, one of the industry’s most prestigious honors. The awards event will take place on the evening of Fri., Sept. 21, at the beautiful Aria Convention Center. Deadline for award submissions is Aug. 17, 2012.

“The Impact Awards embody the creativity, expertise and results achieved by the top practitioners of Internet marketing in every business segment,” said IMA Chairman Sinan Kanatsiz. “We are very proud to have the opportunity of providing a unique platform for that work to be shared and appreciated as the top accomplishments throughout one of the world’s most dynamic professions.”

For only $95, companies are invited to submit their innovative Internet marketing programs for recognition by both their peers and the industry experts assembled for 2012 IMA Impact Awards. There are multiple opportunities to enter, with 36 categories grouped under the following main segments of the business:

  • App Development
  • Blog
  • Email Marketing
  • Facebook
  • Micro-Site
  • Mobile
  • Online Survey
  • Social Media Campaign
  • Twitter
  • Website
  • Webinar/Vodcast/Podcast
  • YouTube

Capping off the awards will be overall “Best Of” honors for Email Marketing, Facebook, Mobile Campaign, Social Media Campaign and Website.

For details on the awards categories, go to www.imanetwork.org/2012conference/awards.

To enter, visit www.imanetwork.org/2012conference/awards/award-entry-submission.

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About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations. www.imanetwork.org

2012 IMA Conference and Impact Awards To Feature Topflight Keynotes, Multiple Topical Breakout Sessions and Awards Celebration

SAN CLEMENTE, Calif. – August 3, 2012 – The 2012 IMA Conference and Impact Awards will be held Sept. 20-22 at the impressive CityCenter complex in Las Vegas. This signature Internet Marketing Association annual event will bring together industry leaders and professional peers for a prime opportunity to address the latest Internet marketing trends, define strategies for success, and network.

The 2012 three-day event will focus on an information-packed conference day featuring important keynote addresses and in-depth breakout sessions on an array of topics including Advertising, Analytics, Email, Mobile, Search, Social, Strategy, Technology and Websites. Keynotes and breakout presentations will be delivered by individuals who are preeminent in their fields and will impart their industry knowledge and professional expertise. In addition, the event will offer several opportunities to interact and network including an evening welcome reception, an exhibitor showcase lounge and a farewell breakfast.

One of the significant highlights of the 2012 IMA Conference will be a showcase and celebration of the 2012 Impact Awards, one of the industry’s most prestigious honors. The awards event will take place on the evening of Fri., Sept. 21, at the beautiful Aria Convention Center. Deadline for award submissions is Aug. 17, 2012.

IMA members are invited to submit their innovative Internet marketing programs for recognition by both their peers and the industry experts assembled for celebration. There are multiple opportunities to enter, with 36 categories grouped under the main headings of App Development, Blog, Email Marketing, Facebook, Micro-Site, Mobile, Online Survey, Social Media Campaign, Twitter, Website, Webinar/Vodcast/Podcast and YouTube. Capping off the awards will be overall “Best Of” honors for Email Marketing, Facebook, Mobile Campaign, Social Media Campaign and Website.

For complete details on registration, accommodations and award entries for the 2012 IMA Conference and Impact Awards, visit www.imanetwork.org/2012conference.

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About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations. www.imanetwork.org

2011 IMA Awards Event Showcased Internet Innovations, Leaders and Achievements at Mandarin Oriental in Las Vegas

Event on Sept. 22 Set Benchmark for Internet Marketing Industry

LAS VEGAS, Sept. 23, 2011 /PRNewswire/ — The Internet Marketing Association (IMA) held its 2011 IMA Awards event on the evening of Sept. 22 at the Mandarin Oriental at CityCenter in Las Vegas.  The landmark event included an exhibitor showcase, an unprecedented roster of industry expert speakers, awards and special honors, and a smashing after-party overlooking the Las Vegas Strip.

“The Internet Marketing Association had its humble beginnings in 1999.  Our goal was to create a unique venue for top Internet marketing professionals to share best practices, develop new mediums and generate business opportunities,” said IMA Chairman Sinan Kanatsiz.  “Today, IMA has grown to over 413,000 members representing every business sector and SIC code.  In addition, our fastest growing segment is members from outside the United States, making IMA a truly international organization.  IMA embodies the vital characteristics that we believe reflect the dynamic nature of the industry it serves.”

The evening’s speakers presented a global view of the state of the Internet on an array of topics:

•Youth and the Internet, Lawren Ramos, Executive Director, Boys Town California

•Emotional and Behavioral Internet Marketing Analytics, Vincent M. Walden (CFE, CPA, CITP), Partner, Ernst & Young

•Digital: Where the Dollars Are Headed, David Iankelevich, VP of Sales & Business Development, eMarketer

•The Future of CRM and Collaboration with Social Media, Bill Macaitis, VP of Online Marketing, Salesforce.com

•Cross Brand and “M life” Marketing Program Implementation, Sherri Gilligan, Senior VP of Corporate Marketing, MGM Mirage

•Social Media Analytics, Hope Frank, Chief Marketing Officer, Webtrends

•Internet Safety for Children and Teens, George Garrick, CEO, SocialShield

•Marketing Your Business on the Cloud, David Krauss, Senior Director of Product Marketing, Oracle

•The Digital Renaissance in the Age of Analytics, Matthew Langie, Director of Product Marketing, Adobe Systems

•Google AdWords and the Future of Internet Marketing, Frederick Vallaeys, AdWords Evangelist, Google

•Facebook Marketing for Businesses, Helen Min, Product Marketing Manager, Facebook

Awards of recognition were presented for exemplary achievement in 55 categories.  In addition, five Best Of awards and several Special Honors capped the program, including:

•BEST Mobile Campaign, ARIA Resort & Casino

•BEST Email Marketing, Luxor Hotel & Casino

•BEST Facebook, Mirage Resort & Casino

•BEST Social Media Campaign, Ted Nguyen USA

•BEST Website, Tempur-Pedic

•Most Valuable Internet Company, Facebook

•B2B Company of the Year, Oracle

•Internet Person of the Year, Mark Zuckerberg, Facebook

•Most Effective CEO, Robert Baldwin, CityCenter, MGM Resorts Int’l.

•President of the Year, Robert Grant, Bausch & Lomb

•Excellence in Public Service, Mayor Carolyn Goodman, Las Vegas

•Most Progressive Internet Company, PostRelease.com

•Most Progressive Real Estate Site, Repalo.com

•Most Valuable Analytics Company, Adobe Inc.

•Most Valuable Digital Intelligence and Market Research, eMarketer

•Most Valuable Law Firm, Cox, Castle & Nicholson LLP

•Most Valuable Sales Organization, Sales & Service, Inc.

•Most Valuable Search Engine Company, Google

•Most Valuable Technology Solution for Education, Keenan SafeSchools

•Most Valuable Virtual Online Trade Show Service, UBM Studios

•Best Global App, Zinio

•Best Information Technology Staffing Company, Irvine Technology Corp.

•Best Internet Marketing Academic Program, University of California, Irvine

•Best Unified Analytics, Webtrends

•Best Use of Data Mining For Use In Fraud Investigations, Ernst & Young

•Internet Safety Company of the Year, SocialShield

•Leadership in Data Center and Digital Exchange Innovation and Reliability, Switch Communications

Due to a generous group of sponsors, IMA was able to host the groundbreaking event on a very affordable basis to make it available to as many attendees as possible.  Sponsors of the 2011 IMA Awards included Adobe, Boys Town, CityCenter, Coldwell Banker, Cox Castle Nicholson, Irvine Technology Corp., JetSuite, Knowledge Marketing, Las Vegas Review-Journal, MGM Resorts International, PostRelease, PR Newswire, Repalo, Sales & Service Inc., SocialShield, Skylight Global Investments, Stearns, UBM Studios, University of California Irvine and Webtrends.

With more than 413,000 members, the Internet Marketing Association is one of the fastest growing professional organizations in the world and encompasses a wide spectrum of educated professionals in sales, marketing, business ownership, programming, creative development and related fields.

For details on the Internet Marketing Association, visit www.imanetwork.org.

About the Internet Marketing Association

The IMA is one of the most established Internet marketing professional groups in the world, with members in fields including sales, marketing, business leadership, programming, and creative development. The IMA provides a platform where proven Internet marketing strategies are demonstrated and shared to increase members’ value to their independent organizations.