As CMO, Doug leads the brand marketing, sales, and revenue management for Virgin Hotels. Doug has more than 35 years of experience in the hospitality industry. His background includes senior executive level Sales, Marketing, and Revenue Management positions with Morgan’s Hotels Group, Desires Hotels, and Carnival Hotels and Casino.
At Morgan Hotels Group, he was directly responsible for overseeing the sales, marketing, and revenue management disciplines for Delano, Shore Club, and Mondrian South Beach. Before joining Morgan’s Hotel Group, Doug was Senior Vice President of Sales and Marketing and a partner at Desires Hotels. Throughout his tenure, he developed a robust sales and marketing platform and solutions for e-commerce and revenue management that led to significant REVPAR premiums across the portfolio. In 2002, he co-developed Desires Hotels and helped grow the portfolio from 4 to 35 modern boutique hotels. In 2009 he received the prestigious “Adrian Award” from HSMAI for website design and was honored as one of the “Top Twenty-Five Sales & Marketing Minds.”
Doug graduated with a Bachelor of Science in Hospitality Management from Florida International University.
