Latest Industry News and Developments

What’s with all the links on social media?

What’s with all the links on social media?

Written by Christoph Trappe, Digital Branding and Content Strategist: Some days I look at my Twitter stream and every single Tweet is asking me to click on a link for more information on whatever topic the Tweet mentioned. Given that stories can ...

Read more

‘Buzz’ Proves NFL No. 1 Social Sport In U.S.

‘Buzz’ Proves NFL No. 1 Social Sport In U.S.

CMO Exclusive by Adobe Digital Index: Social media has completely changed the game for how the National Football League (NFL), its teams, and its players interact with fans. New analysis by Adobe Digital Index (ADI), in fact, shows that the NFL is ...

Read more

Google, Inc. steps up to support IMPACT14

Google, Inc. steps up to support IMPACT14

Google, Inc. steps up to support IMPACT14! Joe DeMike, head of Google’s Global Business Unit will be delivering a powerful speech on stage as keynote speaker, and releasing the “Google Mobile Handbook” at IMPACT14! Joe DeMike is a leader in Google’s Global ...

Read more

Instagram and the Future of Visual Marketing

Instagram and the Future of Visual Marketing

Written by Carmen Sutter, Product Manager for Adobe Social: If you’re any­where near as much of a tech-press junkie as I am, you’ve no doubt seen at least a few arti­cles over the last few weeks about Facebook’s lat­est exper­i­ment in ...

Read more

Twitter Chats 101: A Step-By-Step Guide To Hosting or Joining a Twitter Chat

Twitter Chats 101: A Step-By-Step Guide To Hosting or Joining a Twitter Chat

Written By Nicole Miller, Community Champion at Buffer: A few months ago we started up a new Twitter chat series, #Bufferchat. So far, we’ve talked about everything from productivity to social media monitoring and lots of other topics in between. These days, we have up to 185 participants each ...

Read more

7 Social Media Psychology Studies That Will Make Your Marketing Smarter

7 Social Media Psychology Studies That Will Make Your Marketing Smarter

Written by Courtney Seiter, content marketing at Buffer: One of my favorite things about social media is that it’s still such a young and new form of communication. It feels too early to take anything as a given, so we’re all experimenting, testing and learning together. ...

Read more