By Patrick Boulard, COO and Head of IMA Research Lab, Internet Marketing Association In response to our membership survey prior to IMPACT14, IMA members expressed concern about their ability to
By Jeff Marcoux (@jeffmarcoux), CMO Lead, Worldwide Enterprise Marketing, Microsoft What kind of information stays with a person best over time? Does the ordering of information have anything to do
By Katherine Lambert and Kent Barrett, The Hoyt Organization Friedman recognized for Auction.com’s disruption of traditional real estate sales Rob Friedman, chairman and co-founder of Auction.com, LLC, the nation’s leading
By Will Oremus, Senior Technology Writer, Slate My headline here is slightly tongue-in-cheek. Google, whose pre-eminence among search engines is well-established, will probably not lose much sleep over Yahoo’s re-emergence
By Erika Weinstein, CEO and Founder, eTeam Executive Search Fall is here, Halloween is just behind us and I was reflecting on what people dressed up as this year. What
By Bill Vreeland, Sr. Director of Business Development, EUXmedia According to a report from eMarketer, views of branded video ads approached 3 billion in the second quarter of 2014. Another
By Dominick Sirianni, Vice President Interactive Education & Thought Leadership, Internet Marketing Association At imanetwork.org/webinar, Radius CEO Darian Shirazi recently completed a presentation helping IMA members learn to use data
By Anthony Ha (@anthonyha), Writer, TechCrunch Kiip bills itself as “mobile advertising people like,” but now it’s trying to apply that model outside of advertising itself. The startup is also
By Joseph Campos, Director Strategic Initiatives, MultiLingual Interactive Solutions, a wholly owned subsidiary of MultiLingual Solutions (MLS), Inc. MultiLingual Solutions (MLS) was pleased to attend IMA’s Impact 14 Conference in
By David May, Director of Web and Interactive Marketing, Chapman University Chapman University’s Web and Interactive Marketing team is known for solving problems. Three years ago, this newly assembled team
