Brian Dean, February 19, 2014 via Search Engine Watch There’s no other way to put this: If you aren’t upping your content game in a big way this year, you’re going
Written February 18, 2014 by Heike Baird No matter the size of your marketing team or programs, you need to decide what the rest of 2014 holds for your strategy. This
By Jeff Julian on February 17, 2014 Search is one of the only marketing mediums in which the consumer is actively seeking out a solution (e.g. a product or an answer). Because of
To boost conversions for your search and display ads, you need to understand the customer experience across all channels. But that’s not always easy when you’re juggling a multitude of
Currently, there is a controversy going on as to whether guest blogging is still viable or not. Some people are of the opinion that guest blogging has started to look
Online video viewing continues to proliferate to mobile, gaming consoles, and apps. The explosion of TV Everywhere authenticated content, integration of video into social channels, and increase of mobile video
Twitter is testing a major profile redesign that’s very reminiscent of Facebook and Google+. Mashable assistant features editor Matt Petronzio spotted on Tuesday a huge update to his Twitter profile page, with the main
By: Alex Kantrowitz New Functionality will allow brands to monitor and optimize audience delivery in real time. Google is bringing real time branding metrics into its ad technology via an integration with
By Dave Lloyd Glengarry Glen Ross. Have you seen it? The classic “Always Be Closing” scene with Alec Baldwin never gets old. If you haven’t caught it yet, take an evening, grab
The lack of wearable technology created just for teenagers is surprising, especially when you consider how tech-obsessed kids are: the average American teen spends 7.5 hours consuming media, while 70% of 13
