As Design Architect and Senior Director of Product Design at Salesforce, Adam is responsible for tackling cross-cloud product challenges by applying research methods, experience strategy, and design tactics. He is well-traveled with 20+ year experience designing for enterprise applications, government solutions, and consumer experiences.
Since joining Salesforce in 2011, Adam has led a variety of cross-organizational design efforts during the company’s rapid growth – from leading the redesign of Salesforce’s application marketplace, AppExchange to a founding contributor of the Salesforce Lightning Design System to leading product design efforts across Salesforce’s product lines which include Lightning and product acquisitions.
Most recently Adam founded and leads a cross-functional program to envision Salesforce’s product onboarding and learning experiences that leverage Trailhead.com and the Salesforce platform. Establishing one of the first Enterprise User Engagement Platforms.
Prior to joining the Salesforce team, Adam was a User Experience Specialist for the U.S. Department of Defense, a UX Practice Manager at portal/cms company OpenText Corp./Vignette, a Staff Artist at M5 Industries and a freelance web designer specializing in Marketing and PR.
Adam graduated with degrees in Fine Art/Psychology and 3D Modeling & Animation. An avid adventurer who loves exploring the wild, Adam has climbed some of the world’s most famous mountains from Kilimanjaro to Denali. He lives in Petaluma, California with his wife Brenda and two sons Parker and Griffin.
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Expeditions and Mountaineering
16 years experience in successfully leading teams by foot, bike and boat in nonstop, 24 , multi-day events across international expanses ranging from 50 to 400 miles in length while ensuring their safety, nutrition and morale.
Successful summits of 5 the worlds “Seven Summits”; Mt. Kilimanjaro 19,340′ – Tanzania, Africa; Mt. Aconcagua 22,831′ – Argentina; Mt. Elbrus 18,506′ – Russia, Carstensz Pyramid 16,024′ – Papua, and Mt. McKinley (Denali) 20,335 ‘ – Alaska, USA.
