10 Legal Basics Governing Influencer Endorsements
By Perry Viscounty, Latham & Watkins LLP With the Federal Trade Commission (the “FTC”) recently cracking down on social media influencers and high profile marketing disasters like the Fyre Festival,
By Perry Viscounty, Latham & Watkins LLP With the Federal Trade Commission (the “FTC”) recently cracking down on social media influencers and high profile marketing disasters like the Fyre Festival,
And the roster of topflight thought leaders just keeps building. You’ll have an extraordinary opportunity to learn from the best. And you’ll come away with leading-edge insights to apply immediately
Article by Ernan Roman Featured on CMO.com Head Of Neiman Marcus’ iLab Answers 4 Questions For Marketing Innovators Scott Emmons is focused on innovation for the Neiman Marcus Group (NMG),
The inaugural L.A. Freedom Festival on July 4th, 2017, became one of the most significant cultural events in U.S. history, when an estimated crowd of 75,000 people showed up for
By Jessi Hempel, Wired.com The lobby of One World Observatory, the visiting center for the newly built Freedom Tower, has some of the tightest security in New York. Visitors need
By Allison Winkle, Return Path With many email capable devices, people can access their email just about anywhere. For marketers, this means they always have access to their subscribers. This
By Mark Townsend, Bluewolf & Greg Meyer, Radius Account-based marketing (ABM) is a popular and much-hyped movement in today’s B2B marketing strategy space. Most practitioners and thought leaders agree that
By Jessi Hempel, Wired.com The lobby of One World Observatory, the visiting center for the newly built Freedom Tower, has some of the tightest security in New York. Visitors need
By Perry Viscounty, Latham & Watkins LLP With the Federal Trade Commission (the “FTC”) recently cracking down on social media influencers and high profile marketing disasters like the Fyre Festival,