Global Association Brings Economic Development, Education, Skills Training, Engagement, and Digital Marketing Best Practices “The IMA was founded on four key values as a foundation for success in today’s highly
Evite, the leading digital service for bringing people together, announced that Paul Pucino has been named Chief Financial Officer. In this role, Pucino assumes responsibility for the company’s financial operations
By Max Nicassio, Customer Success Manager, Radius Earlier this month, I presented a webinar about the best practices when targeting by territories (also called geographies) and verticals (also called industries),
By Mostafa Razzak,Principal, JMR Connect, Chairman, IMA Mid-Atlantic Group Gamification can have far more serious results for businesses than just fun and games. By leveraging the competitive dynamics of
By Mostafa Razzak, Principal, JMRConnect, Chairman, IMA Mid-Atlantic Group Presidential race scandals, terrorist attacks, political unrest, and groundbreaking Congressional procedures: News stories like these are breaking on social media, in
By Gayle Kesten, Managing Editor, CMO.com CMO.com asked an intriguing question for marketing leaders: “How will you bring more creativity and daring to your marketing in 2016?” The added twist? Answers
By The Xero Team It’s a new year, you’ve got big plans – and now is the best time to line up new capital before you need it. First step:
By Deborah Burns, Founder & President, DJB Ventures “No woman ever changed history without Skirting the Rules—we acknowledge what women have always done to thrive & all viscerally respond with an
By Janine Dolan, Digital Engagement Manager, Return Path One in Five Emails Never Reaches the Inbox Worldwide, just 79% of commercial emails land in the inbox. This means that one
By Claudio Ludovisi, CMO & Principal, Ludovisi Brand Ventures customer noun, | cus*tom*er | ˈkəs-tə-mər: one that purchases a commodity or service For decades, word “customer” in Hollywood hasn’t been
