Webrooming vs. Showrooming: Are You Engaging Both Types of Shoppers?
By Ernan Roman, ERDM Corp According to Forrester, “webrooming consumers will bring in $1.8 Trillion in sales in 2017.” Marketers need to understand this new type of shopper. If you
By Ernan Roman, ERDM Corp According to Forrester, “webrooming consumers will bring in $1.8 Trillion in sales in 2017.” Marketers need to understand this new type of shopper. If you
Celebrity Influencer to Host Lifestyle Video Series for Evite’s 100+ Million Users Evite, the world’s leading digital platform for bringing people together, announced a partnership with celebrity influencer Heather Dubrow
By Allison Winkle, Return Path The Return Path Consumer Network data provides unique insight into your actual customers like no other data set in the market. Utilizing data from nearly
By Shari Johnston, Radius How great would it be if we could just put a billboard in front of all your top prospects’ office buildings? While that option might not
SALT Technology Group are an IT and Cloud Services Provider, based in the Cayman Islands and fueled by a passion for technology and a frustration that many companies, especially those
By Justino Mora Hello! My name is Justino Mora and I’m an immigrant rights activist, co-founder of UndocuMedia, and a self-taught programmer. A few weeks ago, I was accepted into
By Ernan Roman, ERDM Corp Many marketers have invested significant portions of their budget chasing the millennial consumer. But, here’s a fact that might make some rethink that strategy. According
By Kreg Peeler, SpinGo As an event marketer, one of the most frequent questions event makers ask me is how much digital advertising is required to drive X number of
Evite, the leading digital platform for bringing people together, announced that the company has reached an important milestone: women now make up over half of the members of its executive
By Darian Shirazi, CEO, Radius Bad data is a commodity, but good data is priceless. To me, the statement above is more than just a soundbite. It’s the foundation that