By Russ Artzt, Digital Associates Every brand is defined by a unique collection of trademarks, product names and other terminology, and it’s vitally important to monitor and defend these terms
In 1958, Reggie Judah was born an entrepreneur. While other kids were selling lemonade and taking paper routes to supplement their allowances, by the young age of 12 Reggie was
It is every service member’s family’s worst nightmare: the knock at the door of a Casualty Notification Officer accompanied by a military chaplain. We all know what it means. They
Ruth Brajevich, Chief Marketing Officer of international design firm Ware Malcomb and a member of the Internet Marketing Association’s Women’s Leadership Group, has been recognized as one of the top
By Hanna Smolan, Ytel Our new blog is live! Ask.Ytel got a face lift and we couldn’t be happier with how it turned out. As Ytel grows and changes, the
By Ernan Roman, ERDM Corp “You can’t have your channels competing against one another … The goal is to get your organization as a whole to work toward overall revenue
One of three cofounders of InstaBrand, an influencer marketing agency for brands seeking to gain visibility on social media platforms such as Instagram and Snapchat. Matches brands to social-media influencers
As seen in MarketingLand As live video continues to rise in popularity, how will it evolve this year? Columnist Fritz Brumder shares his predictions on the tools and innovations we
Cayman Enterprise City (CEC) and the Internet Marketing Association (IMA) announced today that the IMPACT CAYMAN 17 Conference will take place April 26 – 28, 2017 at the Kimpson Seafire
By Hilary Cahill, Cayman Enterprise City So, you’re in start-up mode, your founding team is working around the clock, the pressure is on and its brutal! You want to get
