By Giselle Abramovich, Senior and Strategic Editor, CMO.com Data wasn’t always a part of the marketing story at her organization, said Alma Derricks, VP of sales and marketing, at Cirque
At the IMA, we learn and grow through the network of our members. That is why we want to share with you the most present and innovative practices that are
Cision is proud to announce the launch of the Cision Communication Cloud™ – the first true Earned Media platform that enables Communications and Marketing executives to manage this complex but
You may think that the IMA would take some to relax after the amazing September IMPACT16 conference in Las Vegas. But, as usual, the IMA team is already hard at
Written by Barry Levine, Featured on MarketingLand Copenhagen-based company is now providing what it says is the only SaaS service for brand monitoring of Snapchat. A Danish startup
Written by Ernan Roman, President, ERDM Corp. Too many companies are still struggling to achieve deep and high-value relationships with customers. As a result, churn, attrition, and high opt-out rates
Written by Matt McGee, Featured on Marketing Land An architectural change puts an even bigger premium on speed, as content will be ranked while users scroll through their News Feed.
Ware Malcomb CEO and Kent State Alumnus Lawrence R. Armstrong’s Layered Vision Exhibit Showcased at New Gallery Ware Malcomb, an award-winning international design firm, today announced the grand opening
Written by Jeanniey Mullen, Chair, Women’s Leadership Group A bold statement, but one that I now agree with in many aspects: I’m encouraged. Men are helping to drive the
Facebook has long had a platform they’ve used internally to help their teams better-communicate and now it is available to everyone. “Workplace” allows teams to connect whether they’re at
