Necessity of Social Media Marketing
Over the last few years, social networking has exploded in popularity. Consequently, it is now imperative for businesses large and small to maintain an online presence, in order to effectively
January 29, 2015
Over the last few years, social networking has exploded in popularity. Consequently, it is now imperative for businesses large and small to maintain an online presence, in order to effectively
The Internet Marketing Association is excited to announce that former Director of Microsoft Ventures and current GM of business and corporate development at XERO has been appointed to our board
By Jodi Murphy, Marketing Director, EUXmedia A new year means a new chance to get your digital content house in shape. It’s important to strike while the iron is hot
2014 was a memorable year for the IMA: our annual conference, IMPACT14, held in September in Las Vegas hosted a record number of attendees and brought together a record number of partners and
Internet marketers have long-known that to stay on top of the SEO battle, one must closely follow changes in algorithms from various search engines. Facebook is quickly adding itself in
From a budget perspective, marketing continue to enjoy a strong position, with 49.36% reporting budget increases in percentage terms, and over 40% reporting no change from 2014. Only about 10%
In June of 2012, an individual named Edward Snowden went into hiding after leaking information on the United States’ PRISM Program, which had the permission and the capabilities to perform
Last week we posted the first section of our 8 part series on Key Marketing Trends for 2015. Today’s installment explores marketers key concerns for the coming year Key concerns to Marketing’s
Moving forward – Unexpected trends in Internet Marketing The IMA Research Lab was introduced during IMPACT14 last month in Las Vegas. The Lab was created around IMA’s central mission
By Jeff Marcoux (@jeffmarcoux), CMO Lead, Worldwide Enterprise Marketing, Microsoft What kind of information stays with a person best over time? Does the ordering of information have anything to do