By Adrienne Erin, Contributor for Mobilized.com: Like many social networks, Instagram, a site exclusively built upon photo sharing, was created to benefit individual users. However, recently brands have begun to see
Written by Jeremy Waite, Head of Digital Strategy for ExactTarget Marketing Cloud for EMEA: Mark Zuckerberg presented at Facebook’s third f8 Developers Conference in San Franciso earlier this week and he highlighted
Written by Jennifer Slegg, contributor for jensense: Bing Ads has announced a change to their Keywords Tab to allow advertisers to review up to 50,000 keywords within their user interface. Previously, if advertisers had
Written by Drew Beechler, Catapult Rotational Associate at ExactTarget : Yesterday, Facebook announced a number of new features and initiatives at its f8 Developer Conference. The conference, which was on a hiatus for
By Maria Corcoran, Worldwide Search Marketing Media Manager at Adobe Systems: What makes a good search marketing landing page? It’s a popular question across the digital community, especially for those who are
By Nathan Safran, Director of Research for Conductor, Inc: I had the pleasure of discussing the SEO competitive landscape as part of the 5 Spying Strategies You Can Use Today to Dominate Your
By Todd Wasserman, Mashable’s Business and Marketing Editor: Facebook on Monday officially launched Business Manager, a tool that lets marketers and agencies manage multiple campaigns via one interface. The tool, which Facebook
Written by by Dan Meehan, Founder & CEO PadSquad The success of any brand campaign begins with a clear definition of objectives and what it means to succeed. From there, it is important to
Written by Matt Petronzio, assistant features editor at Mashable: Facebook released its first quarter 2014 earnings report on Wednesday, beating Wall Street’s estimates with posted revenues of $2.5 billion. The average revenue per user (ARPU)
CMO Exclusive by Adobe Digital Index: The results of a new study by Adobe Digital Index (ADI) may put marketers’ aggravation with Facebook’s constant–and very sudden–algorithm changes to rest. The “Q1 2014 Social
