IRVINE, Calif. – April 3, 2025 – Codazen, an innovator in creating elegantly engineered immersive digital experiences, has partnered with the University of California, Irvine on a capstone project for the Donald Bren School of Information and Computer Sciences (ICS). The project utilizes Codazens AI-driven Perception color-generation platform as part of an immersive interior design experience. Six-person student teams presented their projects at a special showcase held in Donald Bren Hall on March 17, 2025.
“Its a real pleasure to work with UC Irvine and its students on initiatives that span creative endeavors, advanced digital technologies and real-world applications that attract the best and brightest from our colleges and universities,” said Codazen CEO Mike Merchant. “UC Irvine is leading the way with the ICS Capstone Projects program that provides an integrated approach to these kinds of learning experiences.”
Dubbed Project Chroma, the initiative is focused on creating an interactive WebXR platform for real-time room customization and interior personalization. Students are provided with pre-built 3D room models, then use Perception to swap out color schemes to visualize how different colors feel in various virtual rooms including a living room, kitchen, bedroom and bathroom.
The project also utilizes Codazens Ready3D immersive web platform to create a fully 3-dimensional environment in which the designers can work. Access to this environment can be achieved through any device, including a mobile phone, laptop or desktop. In addition, use of a VR headset enables 3D manipulation of elements via hand controllers.
“We are excited to collaborate with Codazen on a project that challenges our students to rethink digital interaction. This partnership allows our students to work on cutting-edge applications of 3D visualization and AI-driven color customization, bridging traditional web experiences with immersive design,” said Prof. Hadar Ziv, Faculty Director of the ICS Capstone Projects program at UC Irvine. “Codazens technical expertise and forward-thinking approach provide an ideal environment for our students to develop real-world solutions, preparing them for careers at the forefront of technology and user experience design.”
Perception is an advanced design intelligence tool that simplifies color selection through AI-powered recommendations and color psychology research. By combining generative AI and data-driven insights, Perception empowers designers to make informed, emotionally resonant decisions. The platform addresses common challenges designers face in choosing colors that are not only visually appealing but also emotionally effective.
Perception enables the creation of a custom color palette, based on keywords or themes that allow users to select moods and apply cohesive color themes in the rooms. Its AI capabilities are employed to interpret user inputs and transform abstract concepts into actionable design elements. The system then generates a palette report with Hex codes to use when specifying colors.
“The ICS Capstone Projects program thrives on partnerships with industry leaders like Codazen, who are shaping the future of interactive design. This collaboration allows students to apply their technical skills in an emerging field, developing innovative solutions that bridge virtual and real-world environments,” noted Mimi Anderson, Associate Director of Corporate Relations and Capstone Projects, UC Irvine. “Through this project, our students gain hands-on experience and skills that are increasingly valuable in the evolving digital landscape. Industry collaborations like this also create opportunities for knowledge exchange, fresh perspectives and innovative problem-solving, benefiting both our students and companies looking to explore new approaches in interactive design.”
The Donald Bren School of Information and Computer Sciences invites industry partners, from start-ups and non-profits to mid-size and established corporations, to join the ICS Capstone Projects program and work with teams of ICS undergraduate or graduate students.
Capstone projects take place over 10 or 20 weeks (one or two quarters) during the academic year and enable ICS students to engage with regional, national and global organizations around projects motivated by real-world problems.
For more information on Codazen and its capabilities, visit www.codazen.com.
###
About Codazen
Codazen is a leading designer of immersive digital experiences, integrating sophisticated technologies to create seamless and immersive customer interactions that drive engagement and business growth. Its core capabilities include technology and UX strategy, product development, and growth services. The firm has experience in addressing large-scale projects in complex environments through a results-oriented, pragmatic method that leverages proven platforms and a data-driven approach to engineering solutions that maximize efficiency, scalability and security. www.codazen.com
About the University of California, Irvine
Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nations top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. Its located in one of the worlds safest and most economically vibrant communities and is Orange Countys second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide. For more on UC Irvine, visit www.uci.edu.
Media Contact
Shaye McClory
shaye@kcomm.com